Elista Enters the Air Conditioner Market in India
Indian electronics manufacturer, Elista, known for its TVs and speakers, has expanded its portfolio by entering the air conditioner market. This move follows the company's entry into the smartwatch market in December 2023. Elista has launched a range of air conditioners, including 4-in-1 convertible, inverter, and fixed speed models, in line with the 'Made in India' initiative. These products are specifically designed to meet the cooling needs of Indian consumers, especially with the approaching summer season.
Advanced Cooling Technology for Indian Summers
The newly introduced air conditioners from Elista feature Turbo Cool Power Chill mode, which provides quick cooling to combat the intense heat of Indian summers. These units are equipped with Blue Fin Technology to protect the coils, 100% copper condensers, and a C-Shaped evaporator design that enhances the efficiency of heat transfer.
Catering to Diverse Needs with Competitive Pricing
Pawan Kumar, CEO of Elista, emphasized that this launch represents the company's commitment to catering to the diverse needs of Indian consumers through technologically advanced solutions and competitive pricing. The air conditioners come with several key features, including an anti-rust design, advanced inverter technology for efficient cooling, stabilizer-free operation, and are manufactured under the 'Make in India' initiative.
Energy Efficient and Cost-effective Cooling
The air conditioners from Elista are designed for energy efficiency, with a chipset that minimizes power consumption to 0.5W in standby mode. The use of R-32 Refrigerant and the innovative evaporator design offer effective cooling while being cost-efficient.
Durability and Warranty
In addition to energy efficiency, the ACs from Elista focus on durability. They feature an anti-rust design and include features to prevent dew formation. The inverter models come with a 10-year warranty on the compressor, while the fixed-speed model offers a 5-year compressor warranty.
Health and Comfort Features
Elista's air conditioners prioritize health and comfort. They include HealthMax technology with an anti-virus HD filter, sleep mode, and auto mode to maintain optimal room temperatures. Additional features include auto-restart, a 24-hour timer, and self-diagnosis functionality for convenience.
Pricing and Availability
The air conditioners from Elista are competitively priced. The 1.5 Ton Inverter model is available at Rs. 49,990, the 1 Ton Inverter model at Rs. 44,490, and the 1.5 Ton Fixed Speed model at Rs. 52,990. These products are now available through Elista's network of channel partners across India.
