Fujifilm has introduced a new member to the Instax lineup that grabs attention with its eye-catching blend of retro and modern design. The camera features a black textured exterior paired with matte grey details, which leans more towards a functional and contemporary vibe rather than a playful retro feel. Nevertheless, elements like the knurled knobs, the lens ring, and the unique ‘film-crank’ style handle add that classic analog charm. It’s clear that Fujifilm is aiming for a more professional appearance with this model, stepping closer to the X Series aesthetic.
Camera Features and Functionality
The Instax Wide Evo, similar to its sibling the Instax Mini Evo (currently priced at $199 on Amazon), serves as a hybrid instant camera. This means users have the ability to edit and preview their photos on a 3.5-inch rear LCD screen prior to printing, as well as print directly from their smartphone’s gallery. However, instead of utilizing the Instax Mini instant film (which has an image size of 46 x 62 mm), this camera employs the larger Instax Wide film (99 x 62 mm image size). This change allows for broader images, making it perfect for capturing landscapes or group photos.
Innovative Lens and Effects
Taking its ‘Wide’ designation seriously, the Instax Wide Evo boasts a 15.67 mm ultra-wide lens—the widest in the Instax range to date. A switch on the front activates the Wide-Angle Mode, but upon delving into the specifications, it becomes evident that this mode does not alter the focal length; rather, it applies a digital crop factor when the Wide-Angle Mode is off. Fujifilm has really leaned into providing a variety of filters and effects with this camera. The Instax Mini Evo previously showcased ten Film Effects (color filters) and ten Lens Effects (which introduce lens distortions), but this new model adds a degree control feature that allows users to adjust the intensity of these effects. Additionally, there are five new Film Styles featuring elements like date/time stamps and film-strip sprocket holes.
Unique Printing Mechanism
Adding to its quirky charm, Fujifilm incorporates what they term a Print-Crank. This mechanism resembles a vintage film-rewind crank from traditional cameras, but it serves to initiate the printing of the chosen image. While it may seem a bit gimmicky, it certainly fulfills its purpose while maintaining an appealing design. It’s a more clever retro touch compared to the Leica M10-D’s faux film-advance lever, which simply acts as a thumb rest.
Standard features include a built-in flash and a small selfie mirror on the front. Images are saved on a microSD card, and a new Instax Wide Evo mobile app allows users to transfer images, take photos remotely, adjust settings, and print images captured on their smartphones. It would be great if Fujifilm could consolidate all their Instax cameras and printers under one app, rather than having multiple dedicated ones.
Accessories and Pricing
Alongside the camera, Fujifilm has also released a vintage-style faux leather case for the Instax Wide Evo, which allows users to remove the top part for easy access while using the camera. The Instax Wide Evo is set to launch in the U.S. and Canada this February, retailing for $349 USD or $480 CAD. The package includes a carrying strap and a lens cap. For those interested in wide-format film but looking for a simpler, more traditional shooting experience, the Instax Wide 400 (currently priced at $149 on Amazon) is a great option that doesn’t require the wait or additional cost associated with the hybrid features of the Wide Evo.
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