It’s been clear for a while that interest in the Tesla Cybertruck is decreasing, as images of lots filled with unsold Cybertrucks and reports of quicker delivery times are spreading online. Now, there’s stronger proof that the Cybertruck isn’t performing as well in sales as Tesla had hoped.
Survey Insights
Sources close to the situation shared with Business Insider that a survey took place in December. It asked workers on the Cybertruck production line about their job preferences, while also informing them of upcoming transitions to the Model Y assembly line. Furthermore, two independent insiders indicated to Business Insider that Tesla plans to reduce the overall production of the Cybertruck.
This survey was said to follow a notification to some Cybertruck assembly workers that they wouldn’t need to come to work in December 2024, effectively placing them on a temporary leave while production slowed. Thankfully, this break lasted only three days, but soon after, updates to the production schedule were made public.
Production Challenges
Insiders claim that not enough workers from the Cybertruck line chose to switch to the Model Y production line, leading to some being compelled to transfer when the new schedule took effect in January. Since production of the Cybertruck began in November 2023, there have been inconsistent reports regarding output, with battery supply chain issues being among the top challenges for the electric pickup.
Tesla might also be focusing on ramping up production for the Model Y Juniper refresh, which is anticipated to be very popular upon its release later this year, considering the Model Y’s incredible success in the market.
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