Tag: NVIDIA

  • Official Release of NVIDIA RTX Remix Open Beta, Simplifying Ray Tracing and DLSS Integration in Supported Games

    Official Release of NVIDIA RTX Remix Open Beta, Simplifying Ray Tracing and DLSS Integration in Supported Games

    NVIDIA has recently introduced the public beta version of RTX Remix, a comprehensive platform that utilizes NVIDIA Omniverse to modify classic DirectX 8 and DirectX 9 games. With features like DLSS (Deep Learning Super Sampling) and ray tracing, users can now enhance games such as "Call of Duty 2" and "Garry's Mod" with RTX functions, all with just a single click.

    Introducing RTX Remix Platform

    The RTX Remix platform is equipped with a range of tools and features that streamline the modification process. One of its key functionalities is the extraction workflow, which allows users to convert various file formats into the Universal Scene Description (openUSD) format. This makes it effortless to open and edit files in Omniverse-connected applications, including RTX Remix itself.

    Enhancing Visual Experience

    One standout feature of RTX Remix is the ability to replace game models with high-polygon replacement assets, offering the same level of detail and fidelity found in modern games. NVIDIA has curated an extensive collection of high-quality USD materials that users can directly utilize or import into their mods. This significantly enhances the overall visual experience.

    Moreover, the platform supports a wide range of Physically Based Rendering (PBR) material maps, including reflection, metallicity, roughness, self-illumination, normal, subsurface scattering map channels, and height maps with Parallax Occlusion Mapping (POM) technology. These features contribute to the creation of realistic textured surfaces.

    Realism through Ray Tracing

    By utilizing panoramic ray tracing technology, RTX Remix enables the recreation of lifelike lighting effects. This means that basic lights can now be transformed into physically accurate dynamic lights that cast high-fidelity ray-traced shadows. When combined with enhanced textures featuring PBR properties, the overall gaming experience becomes even more immersive and realistic.

    Remastering Made Easy

    For users involved in remastering efforts, RTX Remix offers multiple views to aid in the modification process. Wireframe mode allows users to inspect polygonal details, while White Mode provides a neutral lighting environment for better observation. With these features, gamers and modders alike can reshape and enhance classic games, elevating them to the visual standards of contemporary titles.

    With the launch of RTX Remix, NVIDIA has provided a powerful platform that empowers users to breathe new life into older games. By incorporating DLSS and ray tracing, this end-to-end solution opens up endless possibilities for game modification and remastering.

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  • Nvidia CEO Jensen Huang’s Timely Visit to China Amid Tech Turmoil

    Nvidia CEO Jensen Huang’s Timely Visit to China Amid Tech Turmoil

    Jensen Huang’s Return to China Signifies a Crucial Phase for Nvidia

    The recent visit of Nvidia’s CEO, Jensen Huang, to China marks a pivotal juncture for the giant U.S. chip company. After a four-year absence, Huang’s return highlights the significance of this moment as Nvidia grapples with the intricate dynamics of the Chinese market and the escalating tech tensions between the United States and China.

    Maneuvering Through the US-China Technology Standoff

    The tour undertaken by Huang, spanning key cities like Beijing, Shanghai, and Shenzhen, was not merely a routine excursion. It was a carefully calculated strategic move in response to the challenging environment shaped by stringent U.S. export policies. Embracing the local culture during his visit, Huang engaged in a vibrant Yangge folk dance, symbolizing unity and fortitude in the face of adversities.

    Declining Revenues in the Chinese Market

    Nvidia, a leading figure in the global tech realm, is currently witnessing a significant dip in revenues in China owing to fresh U.S. regulations restricting the export of specific graphics processing units (GPUs) intended for Chinese clientele. These GPUs play a critical role in sectors such as AI, automotive, gaming, and healthcare, where Nvidia has established deep-seated connections.

    Juggling Business Collaborations and US Restrictions

    Huang’s trip to China holds immense significance by exemplifying a delicate balance between nurturing business relationships in China and maneuvering through the complex web of U.S. regulations. Nvidia had already foreseen a substantial decrease in sales to China last November, which had hitherto been a major contributor to its data-center earnings.

    Crafting Products in Adherence to Regulations

    Nevertheless, Nvidia is far from passive in the face of these challenges. The company is actively engaged in the development of new products that align with Chinese market regulations. Huang recognizes the intricacy and time-consuming nature of this process but deems it vital for ensuring Nvidia’s enduring presence in China. Speaking at The New York Times’ DealBook conference, Huang emphasized Nvidia’s dedication to upholding both national security and global competitiveness.

    Nvidia’s Versatility and Forward-Thinking Strategy

    Huang’s collaboration with the U.S. government to fabricate regulation-compliant products underscores Nvidia’s adaptability and forward-thinking approach. Recent comments by U.S. Commerce Secretary Gina Raimondo shed light on a nuanced strategy, indicating that while Nvidia can still vend AI chips in China, they must withhold their most advanced semiconductors.

    Jensen Huang’s visit to China signifies a critical juncture for Nvidia, given the challenges in the Chinese market and the mounting tech tensions between the United States and China. The company’s proactive stance in developing regulation-compliant products underscores its commitment to maintaining a robust foothold in China.

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  • CES 2024: NVIDIA’s RTX Remix Empowers Gamers to Remaster Games on Their Machines

    CES 2024: NVIDIA’s RTX Remix Empowers Gamers to Remaster Games on Their Machines

    Nvidia’s RTX Remix, set for its beta release this month, is generating excitement among gaming enthusiasts and modders. The tool promises to revolutionize classic games by incorporating advanced features like ray tracing, resulting in visually stunning experiences. At CES 2024, Nvidia’s GeForce Evangelist, Jacob Freeman, confirmed to IGN that this beta version is not just a teaser; it allows for a complete remastering of classic games from start to finish.

    RTX Remix: A Game-Changer for Modders

    The introduction of this technology in September 2022 has been a game-changer, particularly for those familiar with modding. Freeman emphasized that with the right modding skills, RTX Remix has the potential to completely overhaul classic titles. One notable example is the remastering of Half-Life 2 by Orbifold Studios, which showcased the capabilities of RTX Remix in enhancing game visuals and overall experience.

    Proof of Concept: Portal RTX and Half-Life 2 RTX

    Portal RTX and the in-development Half-Life 2 RTX, created using earlier versions of RTX Remix, provide a glimpse into the tool’s prowess. These projects have not only set a new standard for game remastering but also served as concrete evidence of the tool’s effectiveness. Nvidia’s confirmation further solidifies the tool’s capabilities, instilling confidence in both curious modders and gamers.

    Rejuvenating Classics: The Power of RTX Remix

    Introduced in September 2022, RTX Remix quickly caught the attention of the gaming community with its demo remaster of The Elder Scrolls III: Morrowind. This demonstration showcased how even older games could be revitalized, offering a modern visual experience while preserving their original charm. For gamers, RTX Remix is not just another modding tool; it is a gateway to rediscovering beloved classics in a new light, allowing old favorites to shine for a new generation of gamers.

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  • Automated Driving Systems Collaboration: Nvidia Partners with Top Chinese EV Brands

    Automated Driving Systems Collaboration: Nvidia Partners with Top Chinese EV Brands

    Nvidia Makes Strides in China's EV Market with Leading Brands

    Nvidia, the renowned semiconductor company, has overcome previous challenges to establish a strong presence in China's rapidly growing electric vehicle (EV) market. At the recent CES technology conference in Las Vegas, Nvidia announced that four prominent Chinese EV brands, namely Li Auto, Great Wall Motor, Zeekr, and Xiaomi's new EV unit, will be integrating Nvidia's DRIVE technology for automated driving systems.

    Meeting the Demand for Advanced Semiconductors in China

    China's EV sector is evolving at a remarkable pace, with local manufacturers striving to enhance in-vehicle infotainment and automated driving capabilities. This competition has created opportunities for companies like Nvidia, Intel, and Qualcomm, who are eager to supply the necessary advanced semiconductors. However, US-based firms face the challenge of meeting the high demand for powerful chips in China while navigating the strict US export controls on advanced semiconductors.

    Nvidia's Involvement Goes Beyond Chip Supply

    Nvidia's presence in the Chinese EV market extends beyond chip supply. The company is collaborating with industry giants such as advertising firm WPP and carmaker Lotus, along with six others, to revolutionize online car shopping. Their joint efforts aim to develop shopping platforms that feature three-dimensional and lifelike graphics. Danny Shapiro, Nvidia's Vice-President for automotive, highlighted the potential of these platforms to enhance the car buying experience.

    Leveraging Nvidia's Chips for AI Development

    A growing trend in China involves non-tech Chinese firms leveraging the capabilities of Nvidia's chips, leading to positive impacts on their stock performance and advancements in artificial intelligence (AI) development. Nvidia's expansion in China, despite regulatory challenges, demonstrates its commitment to maintaining a significant role in the global semiconductor industry and its ability to adapt to a dynamic landscape.

    Nvidia's collaboration with leading Chinese EV brands and its efforts to revolutionize online car shopping highlight the company's commitment to innovation and its determination to remain at the forefront of technological advancements in the automotive industry. With its DRIVE technology and strategic partnerships, Nvidia is poised to shape the future of automated driving systems and redefine the car buying experience in China and beyond.

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  • Nvidia Readies Its Most Affordable RTX 30 Series Card to Date

    Nvidia Readies Its Most Affordable RTX 30 Series Card to Date

    Nvidia Introduces 6GB Version of RTX 3050 Graphics Card

    Nvidia continues to expand its RTX 3000 series graphics card family with a new addition. Rather than releasing an entirely new model, the company is now working on a variation of the already-discussed RTX 3050. This new version will feature 6 GB of GDDR6 memory.

    Affordable Alternative to the RTX 3050 8GB

    In January 2022, Nvidia unveiled the RTX 3050 graphics card equipped with 8 GB GDDR6 memory and 3072 CUDA cores, priced at $249. Despite some debates about its performance, its affordable price made it a popular choice among consumers. However, Nvidia didn't stop there and began developing a more cost-effective alternative – the 6 GB RTX 3050.

    Product Listing Reveals Details

    A recent product listing for Palit RTX 3050 6GB models from a Russian retailer has unveiled some key specifications of the new GPU. According to the listing, the card will have a base clock of 1042MHz, which is significantly lower than the current RTX 3050 8GB (at 1,552MHz). However, the boost speed and CUDA Core count will remain the same, at 1,777MHz and 2,560 respectively.

    Considerations for Potential Buyers

    While affordability is a priority for many consumers, it's important to consider the trade-offs when opting for the 6 GB Nvidia RTX 3050. Despite having the same CUDA Core count, the lower base clock and vRAM may impact the performance in the games you want to play. It may not be able to deliver the desired level of performance in more demanding games.

    However, for less demanding games and tasks, the 6 GB version could offer significant savings. It's worth noting that some gaming laptops already come with the RTX 3050 featuring less vRAM. Checking performance tests on these models can provide a starting point for potential buyers.

    Overall, the introduction of the 6 GB Nvidia RTX 3050 provides a more affordable option for consumers who prioritize price over high-performance gaming. As Nvidia continues to expand its RTX 3000 series, it will be interesting to see how this new variation is received in the market.

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  • NVIDIA Providing China with Latest RTX 4090 Variant for Export

    NVIDIA Providing China with Latest RTX 4090 Variant for Export

    Nvidia’s Response to Global Trade and Technology Regulations

    Nvidia, a well-known semiconductor manufacturer recognized for its cutting-edge graphics solutions, is adapting its product offerings to align with the constantly evolving landscape of worldwide trade and technology regulations.

    Tweaking for Regulatory Compliance

    In response to the newly implemented export control guidelines by the US government, Nvidia has rolled out a slightly modified variant of its RTX 4090 D graphics chip specifically tailored for the Chinese market. This strategic maneuver aims to address China’s rapid strides in the realm of artificial intelligence (AI).

    The recently revealed RTX 4090 D chip maintains its remarkable processing capabilities as a graphics chip while incorporating around a 10% reduction in processing cores compared to its global edition. Through this adjustment, Nvidia ensures adherence to the constraints set forth by the US government without significantly compromising the product’s appeal to Chinese gamers and tech aficionados.

    Adapting to International Regulations

    Nvidia’s choice exemplifies how technology firms are maneuvering through the intricate tapestry of international regulations. By customizing their offerings to meet distinct regional requisites, these corporations can uphold a robust presence in pivotal markets. For Nvidia, this entails fine-tuning its flagship products like the RTX 4090 D to harmonize with US export controls while still satisfying the needs of the Chinese market.

    Striking a Balance between Innovation and Geopolitical Realities

    This strategic decision by Nvidia also mirrors a broader trend in the tech sector, where companies are increasingly challenged with harmonizing technological strides with geopolitical realities. Nvidia’s approach signifies a practical response to these hurdles, ensuring the company’s enduring significance in the global semiconductor domain.

    Commitment to the Chinese Market

    Furthermore, Nvidia’s initiative to tailor its offerings for the Chinese market transcends mere compliance; it represents a strategic step to sustain engagement with one of the globe’s largest markets. Despite the limitations imposed by the US administration, Nvidia’s readiness to tweak its products for China underscores its dedication to a market pivotal for its continual expansion and triumph.

    In Conclusion

    Nvidia’s launch of a marginally less potent iteration of the RTX 4090 D graphics chip exclusively for the Chinese market underscores the company’s adeptness in navigating the complexities of international regulations. By effecting crucial adjustments to their flagship products, Nvidia ensures alignment with US export controls while effectively catering to the demands of the Chinese market. This move not only stresses the necessity for tech entities to juggle innovation and geopolitical considerations but also accentuates Nvidia’s pledge to preserving a formidable presence in the global semiconductor sector.

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  • China’s Non-Technical Firms Look to Nvidia Amid Escalating US-China Technology Conflict

    China’s Non-Technical Firms Look to Nvidia Amid Escalating US-China Technology Conflict

    Chinese Firms Acquiring Nvidia GPUs Amid US-China Tech Conflict

    Several non-tech Chinese firms are turning to Nvidia graphics processing units (GPUs) to bolster their artificial intelligence (AI) capabilities amidst the intensifying tech war between Washington and Beijing. This trend highlights the wider impact of geopolitical tensions on the global technology landscape.

    L&A Design's Strategic Move

    Shenzhen-listed landscape designer L&A Design recently announced a significant investment of 435 million yuan (US$60.5 million) to acquire up to 128 units of Nvidia servers with high-performance GPUs through a subsidiary. The move aims to enhance the company's AI capabilities and navigate the complexities arising from the US-China tech conflict. The purchase will be completed in two phases, with 64 servers expected by 2023 and the remaining servers by the end of 2024, facilitated by Shenzhen Runxin Supply Chain.

    Market Response and Nvidia's Adaptations

    Following the announcement, L&A Design's stock price surged by the daily limit of 20%, indicating investor confidence in the strategic decision. In response to US sanctions, Nvidia has modified its chips, creating the A800 and H800 variants tailored for Chinese clients. However, subsequent controls in October restricted the sale of these modified chips to China, prompting companies like L&A Design to seek alternative sources for their AI development needs.

    Diversification Beyond Tech Firms

    L&A Design is following in the footsteps of Lotus Health, a powdered flavor maker, which previously disclosed a deal to purchase Nvidia H800 GPU-based servers from Chinese server maker H3C. This growing trend highlights the broader impact of the US-China tech conflict on industries beyond the traditional technology sector.

    Global Impact on Nvidia

    As US export restrictions affect Nvidia's lower computing power AI chip products designed for the Chinese market, the company anticipates a significant hit to its fourth-quarter earnings. With over 90% of China's $7 billion market for AI chips, Nvidia faces challenges from both established players and emerging Chinese chip designers.

    Chinese Chip Designers Challenge Nvidia's Dominance

    In response to the challenges faced by Nvidia, Chinese chip designers, including major players like Huawei and Tencent, are aggressively entering the AI chip market. Huawei's Ascend 910B chip and Tencent's Zixiao AI inference chip are positioned as alternatives, with Tencent actively promoting its offerings to attract Nvidia's clients.

    Market Opportunity Amid Restrictions

    Despite potential challenges in winning orders due to production capacity constraints, Chinese chip designers view the current situation as an opportunity. US export curbs inadvertently fuel China's self-development capability, with Chinese tech giants prioritizing sustainability over performance and building AI ecosystems without relying on US chips.

    In essence, the rush of non-tech Chinese firms towards Nvidia GPUs signals a broader reshaping of the global AI landscape, driven by geopolitical tensions and the pursuit of technological self-sufficiency.

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  • Upcoming Dates Revealed for NVIDIA GeForce RTX 40 Super Series

    Upcoming Dates Revealed for NVIDIA GeForce RTX 40 Super Series

    Information Leak Unveils Exciting Features of Nvidia’s Upcoming GeForce RTX 40 Super Series Graphics Cards

    Scheduled Announcement Date: January 8, 2024

    Nvidia is gearing up to unveil the RTX 4070 Super, 4070 Ti Super, and 4080 Super during CES on January 8, 2024. Here are the release dates for each:

    • RTX 4070 Super: January 17,
    • 4070 Ti Super: January 24,
    • 4080 Super: January 31.

    Anticipated Enhancements

    Expect significant performance upgrades with these new graphics cards:

    • RTX 4070 Super and 4070 Ti Super are projected to be 14-15% faster than their predecessors,
    • RTX 4080 Super will see a 3-5% speed enhancement.

    Nvidia’s recent foray into the Vietnamese market hints at promising future endeavors.

    Accessible High-Quality Gaming

    The Super series intends to deliver premium gaming experiences at affordable price points, particularly when compared to the RTX 4090. Nvidia’s focus is on empowering gamers and providing exceptional gameplay experiences.

    Keep an eye out for further updates as we near January 2024 and the official launch of the GeForce RTX 40 Super series graphics cards!

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  • Nvidia Aims to Expand Tech Presence in Vietnam, Accelerating Growth in Local Chip Sector

    Nvidia Aims to Expand Tech Presence in Vietnam, Accelerating Growth in Local Chip Sector

    Nvidia, a leading name in the semiconductor industry, has announced plans to establish a significant presence in Vietnam, reflecting the country’s increasing importance in the global tech landscape. This move goes beyond expanding Nvidia’s geographical footprint; it represents a commitment to nurturing local talent and fostering an ecosystem that supports semiconductor development and digitalization.

    A Boost for the Local Semiconductor Industry

    By setting up a centre in Vietnam, Nvidia aims to attract global experts and boost the local semiconductor industry. The company recognizes Vietnam’s pivotal role in the global chip assembly sector, with Intel’s largest factory located in the country. Now, Vietnam is looking to expand its capabilities by venturing into chip design and potentially manufacturing, taking advantage of shifting trade dynamics between the United States and China.

    Collaborations and Advancements

    Nvidia’s investment in Vietnam currently stands at $250 million. This investment is expected to bring about collaborations with Vietnamese tech firms and authorities, with the goal of advancing semiconductor technology in various domains. These collaborations will focus on areas such as cloud computing, automotive, and healthcare, leveraging artificial intelligence.

    Vietnam’s Growing Prominence in the Tech World

    The choice of Vietnam as a hub for Nvidia’s expansion is a testament to the nation’s growing prominence in the tech world. In addition to its strategic location, Vietnam offers a pool of talent and an environment conducive to technological advancements. Nvidia sees this move as not just a business expansion, but also as an investment in the future of the semiconductor industry and a recognition of Vietnam’s potential as a key player in this field.

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  • NVIDIA’s RTX Technology Achieves Impressive 500-Game Milestone

    NVIDIA’s RTX Technology Achieves Impressive 500-Game Milestone

    Nvidia's RTX technology has reached a significant milestone by now supporting over 500 games and applications. Since its introduction in 2018, RTX has evolved from a specialized feature to a fundamental aspect of gaming experiences. This includes cutting-edge features such as ray tracing, AI, and upscaling, which have revolutionized gaming visuals.

    RTX has played a crucial role in the development of new games that incorporate high-tier graphics. Ray tracing and Deep Learning Super Sampling (DLSS) are the foundational elements of RTX technology. Currently, 380 games utilize ray tracing or DLSS to some extent. However, only two games, Alan Wake 2 and Cyberpunk 2077, fully exploit the capabilities of path ray tracing and DLSS 3.5 with ray reconstruction. These games showcase stunning visual enhancements, especially when played on powerful graphics cards like the RTX 4090.

    In 2018, Nvidia made a significant shift from the GTX to the RTX series, solidifying its commitment to ray tracing as the future of graphic technology. However, the initial adoption of ray tracing was slow, partly due to its demanding nature on GPUs. To address this, Nvidia introduced DLSS, an AI-driven upscaling technology that enhances performance, particularly when ray tracing is enabled.

    Initially, the inclusion of RTX features in games required significant resources from developers, which raised concerns about the widespread adoption of these technologies. Nevertheless, RTX has firmly established itself in the gaming world. The progression from DLSS 1 to DLSS 2, and now DLSS 3 with Frame Generation, showcases Nvidia's continuous innovation. With competitors like AMD introducing similar technologies, frame generation is expected to become a standard feature in PC gaming.

    The impact of RTX technology extends beyond high-end gaming setups. Graphics cards like the RTX 4060 and RTX 4060 Ti greatly benefit from DLSS, which can significantly improve frame rates, ensuring these cards remain relevant for years to come. This boost in performance is crucial, especially for demanding future titles like GTA 6, which is anticipated to be played on a wide range of Nvidia's RTX series, from older to newer models.

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