Key Takeaways
1. Asus announced prices for the ROG Xbox Ally ($599.99) and ROG Xbox Ally X ($999.99) in the U.S., which are higher than previous leaks suggested.
2. Pre-orders will start soon, with shipping beginning on October 16th; the ROG Xbox Ally X will be a Best Buy exclusive.
3. Pricing in other regions includes €599.99/€899.99 in Europe, £499.99/£799.99 in the UK, and $799.99 CAD/$1299.99 CAD in Canada.
4. Both handhelds feature 7-inch 1080p 120Hz screens, with the ROG Xbox Ally X having a 1TB SSD and 24GB of RAM, powered by the Ryzen AI Z2 Extreme chip.
5. The ROG Xbox Ally X faces competition from devices like the Lenovo Legion Go 2 and the Steam Deck, which recently saw a price drop to $319.99.
After a long period of waiting, Asus has officially revealed the prices for the ROG Xbox Ally and ROG Xbox Ally X. Sadly, for gamers in the U.S., the MSRP is higher than what recent leaks indicated. The more affordable gaming handheld is priced at $599.99, while the Ryzen AI Z2 Extreme model is tagged at $999.99. Pre-orders will start soon at various retailers, and shipping is set to begin on October 16th. It’s worth noting that the ROG Xbox Ally X is a Best Buy exclusive.
Pricing in Other Markets
In other regions, the pricing is as follows:
– Europe: €599.99/€899.99
– UK: £499.99/£799.99
– Canada: $799.99 CAD/$1299.99 CAD
– Australia: 799.99 AUD/1599.99 AUD
Players had anticipated that Microsoft would reveal the prices for the Windows 11 handhelds at Gamescom 2025. However, the announcement was delayed as the company chose to reassess the challenging economic situation. With the release date for the ROG Xbox Ally and Xbox Ally X just weeks away, consumers can now decide whether to save up or look for other options.
Expectations vs. Reality
For buyers in Europe, the newly revealed pricing aligns with prior leaks. In contrast, on September 13th, YouTuber Destin posted photos of a Best Buy demo display that were confirmed by an employee, showing prices of $549.99/$899.99. It seems that either Microsoft and Asus made a last-minute adjustment, or the earlier information was incorrect.
Both handhelds sport 7-inch 1080p 120Hz screens and leverage the new Xbox full-screen experience. The ROG Xbox Series X boasts a 1TB SSD, doubling the storage of the cheaper model, and increasing its memory to 24GB of LPDDR5X RAM. A key difference is its Ryzen AI Z2 Extreme chip, which is expected to enhance its performance.
Competing Options
The ROG Xbox Ally X must persuade gamers to choose it over alternatives like the newly released Lenovo Legion Go 2, which features an OLED screen. Meanwhile, the lower-priced Xbox Ally competes against the Steam Deck LCD, which has recently dropped to $319.99. For those looking for more options, the updated UI will be available on additional devices in 2026.
Xbox X account.
Source:
Link










