Key Takeaways
1. Apple is expected to launch its first foldable smartphone, possibly named the iPhone Ultra, later this year.
2. The new device will be part of Apple’s “Ultra” product lineup, including the Apple Watch Ultra and M-series Ultra chips.
3. The starting price for the iPhone Ultra is anticipated to be around $2,000.
4. There are reports that the fully equipped version of the Apple foldable could cost around $2,900 in China.
5. This pricing positions the iPhone Ultra as significantly more expensive than competitors like the Samsung Galaxy Z Fold7.
Apple is likely to unveil its first foldable smartphone soon this year. This new device, which might be called the iPhone Ultra, is set to compete against models like the Galaxy Z Fold8 and Oppo Find N6, but it could come with a steep price.
New Additions to the Ultra Line
As per information from Mark Gurman, this foldable device will fit into Apple’s “Ultra” product lineup, alongside items such as the Apple Watch Ultra, CarPlay Ultra, and the M-series Ultra chips. Therefore, it may either be named the iPhone Ultra or possibly the iPhone Fold.
A Pricey Proposition
The iPhone Ultra, regardless of its final name, is expected to carry a hefty starting price around $2,000. This isn’t shocking given that the Samsung Galaxy Z Fold7 has a starting price of $1,999 in the US.
Price Comparisons
A source from China has mentioned that the Apple foldable might be priced above CNY 20,000 when fully equipped. This translates to approximately $2,900, making it significantly pricier than a comparable Galaxy Z Fold7. For reference, the Samsung foldable with 1 TB of storage is listed at CNY 17,499 in China, roughly translating to $2,550.
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