Key Takeaways
1. Early Launch: Tesla has begun initial deliveries of the Model Y Juniper refresh in China ahead of the planned March release, signaling a positive outlook for the US launch.
2. New Features: The updated Model Y features design and interior changes, with a 5% improvement in range due to better power efficiency, but no changes to the powertrain or charging capabilities.
3. Cost Management: Design decisions aim to keep costs low for the best-selling Model Y, with potential future upgrades as Tesla achieves economies of scale.
4. Sales Challenges: Tesla’s sales in Europe dropped by 45% in January, leading to a new entry-level Model Y Juniper RWD priced at €44,990, while the longest-range model is available for €49,990 with delayed delivery.
5. Availability in China: The Model Y RWD can be ordered in China for about $36,310, including a limited-time extended warranty, with uncertainty about future pricing after February 28.
Tesla has hinted that the Model Y Juniper refresh will be available on February 26, and they have begun the initial deliveries in China today, just as they had promised.
Early Launch
Previously, Tesla planned to launch the new Model Y facelift in March, but they have successfully shipped it to customers earlier than expected. This early delivery is a positive sign for the upcoming US Juniper release as well.
New Features
Tesla kicked off Model Y deliveries with a promotional video showcasing updates in the vehicle’s design, aerodynamics, and interior. However, they did not mention any improvements to the powertrain, which remains unchanged.
The range of the new Model Y Juniper is around 5% better than the previous model, but this improvement comes from enhanced power efficiency rather than an increase in battery capacity. The SUV still supports the older 250 kW charging speed and lacks Tesla’s newer 48V low-voltage architecture.
Cost Management
Lars Moravy, Tesla’s chief engineer, stated that these design choices are made to keep the costs of their top-selling vehicle low. However, they may introduce further upgrades over time as they achieve more economies of scale.
Tesla will cease the sale of the initial Model Y Juniper Launch Series in China, which included an extended warranty, by the end of the work week. They have already stopped offering it in Europe.
Sales Challenges
In January, Tesla’s sales in Europe fell by 45%, likely due to Elon Musk’s contentious political actions there. As a result, European customers can now purchase the entry-level Model Y Juniper RWD starting at €44,990.
Additionally, Europe has received the new Model Y with the longest range of 386 miles (WLTP) for €49,990. However, those who place a preorder can expect delivery only in May.
Availability in China
As of today in China, any customer can visit a Tesla store and order the Model Y RWD for about $36,310. This price includes the Launch Series with an extended warranty until February 28, and it remains uncertain if the new Model Y will become cheaper after that date.
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