Tesla Launches New Blue Model Y and Affordable Standard Trim in Europe

Key Takeaways

1. Tesla opened a new advanced paint shop at its Berlin Gigafactory, featuring multi-layered colors.
2. The Model Y is now available in three unique blue shades: Glacier Blue, Deep Blue Metallic, and the new Marine Blue.
3. Marine Blue costs an additional €1,500 and is exclusive to the Premium and Performance trims.
4. The Model Y Standard trim in Europe is priced at €39,990 and includes full Autopilot features, unlike the US version.
5. Tesla is still waiting for Full Self-Driving (FSD) approval in Europe and has bundled Autopilot with the Standard model as a strategy.


Tesla has opened its most sophisticated paint shop at the Gigafactory in Berlin, showcasing its expertise in multi-layered colors. The latest addition to their lineup is the Model Y, now available in a striking new color called Marine Blue.

New Shades of Blue

With this new release, Tesla offers the Model Y in three unique blue shades: Glacier Blue from Giga Shanghai, Deep Blue Metallic available in the US, and the newly introduced Marine Blue from Giga Berlin.

Pricing and Availability

This fresh color option is exclusive to the Premium and Performance trims, costing an extra €1,500. Meanwhile, the recently launched Standard trim in Europe is offered in three different colors without the additional price for the new hue. The Model Y Standard is priced at €39,990, staying beneath the important psychological threshold of €40,000, similar to its launch price in the US. However, the price gap between the Standard and Premium RWD trim in Europe is considerably larger than in the US. The Long Range RWD version in the US is priced at €50,990.

Features and Limitations

The new Model Y Standard trim is €10,000 cheaper in Europe compared to its US counterpart, and it includes full Autopilot features, such as Autosteer. On the other hand, the US version only comes with the basic traffic-aware Cruise Control and lacks the comprehensive Autopilot suite.

Sadly, Tesla still awaits approval for Full Self-Driving (FSD) in Europe, which might explain their strategy to bundle Autopilot with the Standard model, similar to what’s offered in the more expensive trims.

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