Key Takeaways
1. The Samsung Galaxy S25 Edge is 5.8 mm thick, while the iPhone 17 Air is expected to be slimmer.
2. Competing brands are struggling to create their own “Air” versions, with Tecno Spark Go being a notable exception.
3. Leaked specifications for the Nubia Air show conflicting thickness measurements, originally reported as 6.7 mm but later updated to 5.9 mm.
4. The 5.9 mm measurement pertains only to the mid-frame’s thickness, excluding the display and back glass.
5. Nubia faces marketing scrutiny for presenting unrealistic claims about the phone’s thickness ahead of its official launch.
The Samsung Galaxy S25 Edge boasts a slim profile at just 5.8 mm thick, while the upcoming iPhone 17 Air is expected to be even sleeker. Competing brands are struggling to produce their own “Air” versions. One notable exception is the Tecno Spark Go, which is not only thicker but also lacks a similar name. The Nubia Air stands out in this space, as recent leaks have shared its specifications and first look. More official images have come from the same leak source, leaving us a bit puzzled. The promotional image below raised some eyebrows since it indicated that the Nubia device had a different thickness than previously reported.
Conflicting Thickness Measurements
A glance at the leaked specifications shows a thickness of 6.7 mm, but now this has been updated to just 5.9 mm. It seems unlikely that 0.8 mm was shaved off so quickly during the final production stages, so we examined the footnote closely. It mentions that the 5.9 mm measurement comes from Nubia’s lab and only pertains to the mid-frame’s thickness. This situation reminds us of Honor’s claim regarding the Magic V5, which states it is 8.8 mm thick, but only for a specific color option and without considering the screen protectors.
Marketing Strategies Under Scrutiny
Focusing solely on the frame and ignoring parts like the display and back glass feels like a step beyond Honor’s approach with screen protectors. Nubia doesn’t need to meet the 6 mm mark, especially since this mid-range phone houses a larger 5,000 mAh battery and is likely aimed at a different pricing tier.
Despite the marketing department’s apparent pressure, Nubia seems to have put forth a rather unrealistic measurement. As the Nubia Air has yet to officially launch, it remains unclear whether the original thickness listed was a mistake. One can only hope that this is true and that the Nubia Air indeed measures 5.9 mm, even when including the display glass and rear panel.
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