Apple and Samsung maintain their strong presence in the global smartphone market, capturing all positions in the top-selling phones list for the first quarter of 2024, as per data from Counterpoint Research. This trend underscores a rising consumer inclination towards premium devices, with a majority of the top-ten models priced at $600 or higher.
Apple's Dominance with iPhone 15
Apple claims the top spot with the iPhone 15 Pro Max emerging as the best-selling device. Notably, this is the first time a Pro Max version has led the rankings outside of peak holiday periods, emphasizing the allure of Apple's high-end offerings. All variants of the iPhone 15, including the Pro models, secure positions within the top ten, with the entire series dominating the top three places. The iPhone Pro line's popularity is evident, contributing to 50% of Apple's sales in Q1 2024, a significant rise from 24% in the corresponding quarter of 2020. These Pro models are pivotal in driving Apple's revenue, now constituting more than 60%.
Samsung's Presence with Galaxy S24 Series
Samsung clinches two spots on the top-selling phones list with its Galaxy S24 series. The Galaxy S24 Ultra holds the fifth position, while the standard variant occupies the ninth spot. The series' notable performance is credited to the advancements in Galaxy AI, which deliver enhanced AI-driven experiences to users.
