The Apple Vision Pro headset will be available in eight countries following its launch four months ago. Pre-orders for the device will soon begin in Japan, Singapore, and China, where a cheaper alternative under $300 has been gaining traction. This announcement came during the annual Worldwide Developers Conference on June 11, 2024. Apple CEO Tim Cook revealed that the Apple Vision Pro would soon be available in several key markets.
New Augmented Reality Platform
The Apple Vision Pro represents Apple's first head-mounted display, with ambitions to eventually replace the iPhone. It is promoted as an augmented reality platform and a spatial computing device that blends digital content with the real world to offer users augmented reality experiences.
Storage Options and Pricing
The device comes with storage options ranging from 256GB to 1TB. The optical inserts for the device are sold separately, similar to the US market. There are speculations that a second version of the headset might be in development, potentially releasing in late 2025 or early 2026. Pre-orders for Australia, Canada, France, Germany, and the UK will start on June 28, with sales beginning on July 12.
Initially, the Apple Vision Pro was priced at $3,499, with only slight discounts since its launch. International pricing closely mirrors the US price, with minor adjustments due to currency fluctuations and varying tax policies.
In China, the 256GB model is priced at 29,999 yuan ($4,135), the 512GB model at 31,499 yuan ($4,342), and the 1TB model at 32,999 yuan ($4,549). Optional optical inserts start at 799 yuan ($69).
