Key Takeaways
1. Xiaomi is set to launch its flagship model, the Xiaomi 15 Ultra, and its high-performance vehicle, the SU7 Ultra, this month.
2. The SU7 Ultra recently achieved a record lap time for a four-door car at both the Nürburgring Nordschleife and the Shanghai International Circuit, with pre-orders starting at approximately $111,000.
3. Xiaomi aims to sell 300,000 vehicles in 2025, including 10,000 units of the SU7 Ultra, marking a significant increase in their automotive sales goals.
4. The Xiaomi 15 Ultra features a powerful Snapdragon 8 Elite chipset and a quad-camera setup, including a 200 MP periscope lens for enhanced photography.
5. The phone is rumored to have a 6,000 mAh battery with fast charging options, while the global version may feature a slightly smaller 5,410 mAh battery.
Xiaomi is preparing for an exciting month ahead with the introduction of its flagship model for 2025, the Xiaomi 15 Ultra, along with its high-performance vehicle, the SU7 Ultra. The company has been actively promoting both products. Recently, Xiaomi Mobile shared a video showcasing the SU7 Ultra breaking a lap record at the Shanghai International Circuit, filmed entirely using the Xiaomi 15 Ultra.
SU7 Ultra Sets New Records
On the automotive side, the SU7 Ultra has made headlines by achieving the fastest lap time for a four-door car at the Nürburgring Nordschleife in October. Now it is taking on the Shanghai International Circuit, clocking in at an impressive 2:9.994. Pre-orders for this sedan began in October, starting at CNY 814,900 (around $111,000). Deliveries are expected to commence once the car officially launches alongside the Xiaomi 15 Ultra later this month.
Xiaomi has big ambitions for its automotive sector; they plan to sell 300,000 vehicles this year, including 10,000 SU7 Ultras. This sales goal would represent a twofold increase compared to 2024 and would mark a significant milestone for the tech giant as it seeks to expand in the car market.
Xiaomi 15 Ultra: A Photography Powerhouse
The Xiaomi 15 Ultra is anticipated to be a formidable device. It’s likely to be powered by the Snapdragon 8 Elite chipset and will come equipped with a quad-camera setup. This includes a 50 MP main camera featuring a 1-inch sensor, a 50 MP ultrawide lens, a 50 MP short-range telephoto lens, and a 200 MP long-range periscope telephoto lens.
The 200 MP periscope lens, which offers 4.3x optical zoom, along with the Sony LYT-900 primary sensor, promises to enhance low-light and zoom photography significantly. Xiaomi’s CEO, Lei Jun, has already shared sample photos that showcase the phone’s night photography capabilities, which has only increased the excitement around the launch.
Impressive Battery Life and Charging Features
Rumors suggest that the phone will include a robust 6,000 mAh battery, supporting 90W wired and 50W wireless charging options. However, the global version, set to be unveiled at MWC Barcelona on March 2, may come with a slightly reduced 5,410 mAh battery.
With its advanced features and ambitious sales goals, it is clear that Xiaomi is determined to make a significant impact in these highly competitive markets.
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