Key Takeaways
1. The design for the Nothing Phone (3) was ready three years ago, alongside the Nothing Phone (2).
2. The delay in launching the Phone (3) was due to the popularity of the Nothing Phone (2a), not market saturation concerns.
3. Nothing released four phones in the series before returning to the original lineup with the Phone (3).
4. The company introduced a new feature called the “glyph matrix,” replacing the previous glyph interface.
5. The starting price for the Nothing Phone (3) is €799, with 12 GB of RAM and 256 GB of storage.
Nothing revealed that the design for the Nothing Phone (3) was actually ready three years ago, at the same time as the Nothing Phone (2). They had even planned to launch it with the Phone (2). During the three-year period when the design was kept secret, the company felt sure that no other smartphone brand would create a similar design.
Reason for Delay
The delay in releasing the Phone (3) didn’t happen because Nothing was simply waiting or trying to avoid overwhelming the smartphone market, as many other brands do. The company explained that while they were still working on the Nothing Phone (3), the Nothing Phone (2a) (currently $335 on Amazon) was launched and became very popular, leading them to focus more on that series.
A Series of Releases
As a consequence of this choice, Nothing ended up launching four phones in the series before finally coming back to the original lineup with the Nothing Phone (3). It is still uncertain if Nothing will continue this pattern of a two-year wait for future releases or decide to change it.
For the Nothing Phone (3), the company made a significant change — they swapped out the well-known glyph interface for something new, which they refer to as the “glyph matrix.” This new feature includes a display made up of 489 individually controllable LED lights. The starting price for the base model is set at €799, which includes 12 GB of RAM and 256 GB of storage.
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