Tag: Samsung Display

  • New OLED MAX Tech: 3x Brighter & 5x Longer-Lasting Displays

    New OLED MAX Tech: 3x Brighter & 5x Longer-Lasting Displays

    Applied Materials has revealed an innovative manufacturing technology called MAX OLED, which aims to transform display technology for smartphones, tablets, PCs, and televisions. Major players in the industry, such as Samsung Display, Visionox, and Japan Display (JDI), have already pledged to implement this groundbreaking solution.

    Enhanced Display Features

    MAX OLED features a unique pixel structure and a maskless manufacturing method that allows for brighter, more durable, and energy-efficient OLED displays. Applied Materials asserts that this technology can enhance brightness by up to three times, improve resolution by 2.5 times to approximately 2,000 PPI, and cut power usage by 30%. The most remarkable aspect is that it could increase the lifespan of displays by five times compared to what is currently available.

    Simplifying Production

    This new technology simplifies the transition of OLED production from Gen 6 glass substrates to larger Gen 8 substrates, effectively doubling production efficiency. Furthermore, it enables manufacturers to create OLED panels of various sizes—from AR/VR headsets to large televisions—all within the same facility.

    Samsung Display, Visionox, and JDI are all on board as initial partners, with Visionox and JDI anticipated to be the first to bring this technology to market. Both Visionox’s ViP initiative and JDI’s eLEAP program are reportedly in sync with MAX OLED advancements, indicating swift progress in their OLED offerings.

    Industry Impact

    Samsung Display, a leader in RGB OLED technology, is also adopting MAX OLED. With its vast resources and strong market presence, Samsung is well-equipped to implement this technology across a broad spectrum of devices.

    Dr. Brian Shieh, Group VP and GM for the Display and Flexible Technology division at Applied Materials, highlighted the potential of this technology:

    The consumer electronics market has been anticipating a breakthrough that could integrate OLED technology into the millions of tablets, PCs, and TVs sold annually. We are excited to collaborate with Samsung Display to introduce this innovative technology on a global scale.

    Ross Young, CEO of the analytical firm DSCC, pointed out the importance of Samsung Display’s role:

    SDC has the financial strength to increase production capacity more rapidly than its competitors, fully realizing the potential of MAX OLED technology, and could scale it from 1” for AR/VR to any size OLED TV in one facility if they choose.

    Potential for Disruption

    This advancement may significantly alter OLED manufacturing, which has traditionally depended on fine metal mask (FMM) deposition methods. The maskless approach of MAX OLED simplifies processes and reduces expenses, potentially making high-performance OLED displays more accessible for mid-range and entry-level products.

    Applied Materials’ MAX OLED solution arrives at a time when the display sector is looking for methods to enhance scalability and lower production costs. While the initial investment required for this technology is high—current Applied solutions are priced at $500 million or more—the long-term advantages could surpass the upfront expenditures.

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  • Foldable iPhone to Use Samsung Display, iPad May Choose LG

    Foldable iPhone to Use Samsung Display, iPad May Choose LG

    Apple is finally entering the foldable phone market and is enlisting top-tier support. According to Korean media outlet TheElec, Apple has partnered with Samsung Display and LG Display to create foldable screen panels for its upcoming devices.

    Samsung, a pioneer in foldable phone technology, is expected to develop a foldable panel for a device ranging between 7 inches and 8 inches. This hints at Apple’s first foldable iPhone, which could be similar in size to the iPad mini. The device might feature a design that folds either horizontally or vertically, with Samsung preparing solutions for both formats.

    LG's Contribution

    On the other hand, LG Display seems to be working on larger foldable screens. They are reportedly developing a 10-inch foldable panel, which is speculated to be for a new iPad. This foldable iPad is anticipated to integrate smoothly with the current iPad ecosystem.

    Development Challenges

    However, Apple is not in a hurry. A significant challenge for the company is the crease that appears on existing foldable displays. Apple has emphasized to both Samsung and LG that eliminating this crease is essential before they would consider launching a foldable device.

    Launch Timeline

    The launch timeline for these foldable Apple devices remains unclear. Industry experts suggest that a 2026 release might be too optimistic, pushing the potential launch date to 2027. This timing could align with the 20th anniversary of the iPhone and the 10th anniversary of the first OLED iPhone, making it a milestone year for Apple.

    This development is thrilling for Apple enthusiasts and the tech industry. Apple’s entry into the foldable market could accelerate technological advancements, leading to superior designs, more durable screens, and innovative features. With the expertise of Samsung and LG, these foldable Apple devices could be revolutionary.

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  • First Foldable iPhone: Samsung Display Rumors

    First Foldable iPhone: Samsung Display Rumors

    We have been hearing speculations about the development of foldable iPhones for quite some time now. The concept of having an Apple device that can seamlessly transition into a compact tablet is both futuristic and incredibly appealing. However, the actual release date of such a product remains uncertain.

    New Possibilities on the Horizon

    Recent information hints at a potential collaboration between Samsung and Apple regarding the provision of displays for Apple’s upcoming foldable gadgets. The leaked details suggest a significant development in this direction, sparking a renewed sense of anticipation among tech enthusiasts.

    Uncertainty Prevails

    The specifics of the agreement between Samsung and Apple are not entirely clear at this stage. It remains uncertain whether this deal pertains to displays for a versatile hybrid device, a foldable iPhone, or possibly both. Given Samsung Display’s existing supply relationship with Apple for iPhones and MacBooks, an extension of this partnership to include foldable devices would not be surprising.

    Exploring Design Concepts

    When it comes to the design of the anticipated foldable iPhone, various possibilities are being considered. Speculations range from a clamshell design reminiscent of the Samsung Galaxy Z Flip to a larger, fold-out display akin to a tablet. While Apple’s patents offer insights into potential design directions, nothing has been officially confirmed yet.

    As the tech industry continues to buzz with rumors, Apple has maintained a tight-lipped stance on any potential foldable devices. While competitors like Samsung have already introduced foldable phones to the market, Apple seems to be proceeding cautiously, ensuring that the technology meets its high standards before making a foray into this space.

    Looking Towards the Future

    Beyond just iPhones, there are discussions suggesting that Apple might shift its focus towards developing a foldable iPad with a generously sized display, possibly exceeding 20 inches. Such a product could position itself as a premium productivity tool, blending the functionalities of a tablet and a laptop seamlessly.

    With no official announcements from Apple and rumors abound, the timeline for the release of a foldable iPhone or iPad remains uncertain. While Apple has the potential to surprise us with innovative offerings, the current landscape is predominantly characterized by speculation.

    First Foldable iPhone: Samsung Display Rumors
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  • Samsung Foldable Display Receives Military-Grade Durability Certification

    Samsung Foldable Display Receives Military-Grade Durability Certification

    Samsung Display has recently achieved a significant milestone in enhancing the durability of its foldable technology. The company's 7-inch foldable panel, featured in its latest lineup of foldable smartphones, has successfully cleared the MIL-STD 810G durability tests.

    Advancement in Durability

    These tests, which are set by the U.S. Department of Defense, rigorously evaluate the resilience of equipment in extreme conditions. Samsung Display's accomplishment signifies the first instance of a foldable panel obtaining this certification.

    Independent safety science expert, UL Solutions, subjected the panel to a series of rigorous trials aimed at simulating harsh environments. According to Samsung, the foldable display exhibited exceptional resilience under the following conditions:

    • Extreme Temperatures: The panel maintained its functionality even after exposure to freezing temperatures (-10 degrees Celsius) while coated in a layer of ice. It also endured rapid temperature changes ranging from -32 to 63 degrees Celsius.

    • Shock Resistance: The display was subjected to multiple drops from a height of 1.22 meters (typical phone-use height) in various orientations without experiencing malfunctions. Furthermore, it withstood forces equivalent to 10.5 times the Earth's gravity, akin to conditions encountered during astronaut training.

    Market Impact

    This certification further solidifies Samsung's standing in the foldable display market. Jo Yong-Seok, the head of marketing for Samsung Display's Small to Medium Size Business Unit, highlighted, "Through this military spec certification, it has been confirmed that Samsung Display maintains a firm technological lead in the foldable display market, which has emerged as the next-generation form factor. Foldables are transcending the perception of being less durable, and we anticipate their utilization in a broader range of devices and environments."

    Enhancing Durability

    Despite the common perception of foldable phones being delicate, Samsung is actively striving to enhance the durability of its devices. They were the pioneers in introducing an IP water-resistance rating to foldable devices and now have secured military-grade certification for their displays. This development signifies a significant leap forward for foldable technology.

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