Key Takeaways
1. Large Professional Display: Sony introduces the BRAVIA FW-98BZ30L, a 98-inch 4K HDR screen designed for business use, not home entertainment.
2. Advanced Technology: The display features a peak brightness of 440 nits, 5000:1 contrast ratio, and supports HDR formats, powered by Sony’s Cognitive Processor XR.
3. Versatile Design: The panel supports different mounting options, has a wide viewing angle of 178°, and is lighter and slimmer than previous models.
4. Security Features: Includes “Pro Mode” for secure settings, multiple input options, and the ability to lock functions, making it ideal for public displays.
5. Sustainability Commitment: Made with SORPLAS recycled plastic, EPEAT Bronze certified, and designed for efficient packaging and energy monitoring.
Sony is broadening its professional display range in India with the introduction of the BRAVIA FW-98BZ30L. This enormous 98-inch 4K HDR screen is designed specifically for professional use and business spaces, rather than for personal home entertainment.
Smaller Options Available
Sony also provides smaller versions in the BZ30L series. These consist of 43-inch, 50-inch, 55-inch, 65-inch, 75-inch, and 85-inch models. However, this article will concentrate on the premium 98-inch variant.
Specifications of the Sony BRAVIA 98″ (BZ30L)
The FW-98BZ30L features a 4K HDR display with a peak brightness of 440 nits and a remarkable contrast ratio of 5000:1. It supports HDR 10, HLG, and Dolby Vision HDR formats.
Powered by Sony’s Cognitive Processor XR, the display is equipped with XR Triluminos Pro technology for more precise and lifelike color representation, achieving up to 95% DCI-P3 coverage. It also includes XR Motion Clarity and XR 4K upscaling for improved motion smoothness and detail enhancement.
Design and Features
The panel supports portrait and tilt mounting, offers a wide viewing angle of 178°, and has a sturdy design that is approximately 22% lighter and 28% slimmer in bezels compared to earlier models.
Running on Android TV, the FW-98BZ30L comes with 32GB of built-in storage and supports both Apple AirPlay and Google Chromecast. Additionally, it can run HTML5 content directly, eliminating the need for external signage players.
Professional Use and Security
Professionals can utilize the “Pro Mode,” which disables remote access, conceals labels, and locks settings, making it ideal for public displays or secure locations.
Regarding inputs and outputs, the display includes four HDMI ports and has thoughtful features like side-mounted I/O ports, 32GB of onboard storage (double that of typical commercial displays), IP control, and compatibility with RS-232C and HDMI-CEC.
Security measures are also present, allowing users to lock buttons, disable remote functions, and even save and copy display settings via USB for fleet deployments.
Sustainability and Certification
Sony’s commitment to sustainability is evident in this display, which uses SORPLAS recycled plastic, has a compact packaging design for easier transport (complete with ergonomic handles), and minimizes packaging ink. It is EPEAT Bronze certified across 23 countries and offers an ECO Dashboard to monitor energy consumption.
Pricing and Launch in India
The FW-98BZ30L is priced at Rs 15,00,000 and is set to be available in India from April 15, 2025, through Sony’s official distributors. It also comes with a standard warranty of 3 years, with options for extension based on business requirements.
While it may not be budget-friendly, if you’re looking to create a high-impact commercial space, this display is worth considering.


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