OnePlus Turbo: New Budget Series to Compete with Xiaomi Redmi Note

Key Takeaways

1. OnePlus is planning to launch a new budget smartphone series called the Turbo series.
2. The Turbo series is aimed at competing with lower-end segments, similar to Xiaomi’s Redmi Note series.
3. The current lowest-priced OnePlus device in China is significantly more expensive than the Redmi Note 15.
4. The OnePlus Turbo series may be available globally under different names.
5. The OnePlus 15 will be unveiled in China this October, with details about color choices and storage options already leaked.

The OnePlus number series stands as the main flagship range for the company, including models like the OnePlus 13. On the other hand, OnePlus also provides mid-range smartphones in China through its Ace series. Recently, a rumor has emerged suggesting that OnePlus is planning to introduce a new series of smartphones.

New Budget Series on the Horizon

According to tipster Smart Pikachu on Weibo, OnePlus is developing a new budget smartphone series that will carry the Turbo branding. This leak refers to the forthcoming lineup as the new ‘小金刚’ series, a term often used in China that links it to Xiaomi’s Redmi Note series.

Competing in Lower-End Segments

To give some context, the Redmi Note 15 starts at CNY 999 (around $140). In contrast, the lowest-priced OnePlus device in China is the Ace 5 Racing, which costs CNY 1,799 (approximately $252). Therefore, the introduction of the OnePlus Turbo series could enable the company to better compete in the more affordable segments of the market.

Global Launch Possibilities

The OnePlus Turbo series smartphones might also be available globally, but potentially under different names, much like how the Ace 5 was rebranded to the OnePlus 13R (currently priced at $499 on Amazon).

In other news, the OnePlus 15 is set to be unveiled in China this October. A prior leak disclosed details about the color choices and storage options for the upcoming flagship device. Furthermore, the company is also said to be developing the next-generation compact flagship, known as the OnePlus 15T.

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