Key Takeaways
1. Casio launched a special edition G-Shock in partnership with Google Play, part of the Google Play Points initiative.
2. The watch features a unique clear resin case and strap, revealing internal components while maintaining G-Shock’s signature durability.
3. It includes standard G-Shock functions like multiple alarms, a stopwatch, and a 24-hour countdown timer, powered by a long-lasting CR2016 battery.
4. Limited to 500 pieces, the watch includes distinctive Google Play branding and is sold at a premium price on secondary markets.
5. The release targets collectors and technology enthusiasts, as no new smart features were added to this model.
Casio has just launched a special edition G-Shock in partnership with Google Play, which is part of a Google Play Points initiative. This new model is derived from the well-known DW-5600UE series, with dimensions of 48.9 × 42.8 × 13.4 mm and a weight of 52 grams. It runs on a CR2016 battery that lasts around five years and includes typical G-Shock features such as multiple alarms, a stopwatch, a 24-hour countdown timer, and a fully automatic calendar.
Unique Design Features
This watch boasts a clear resin case and strap, which is a departure from the usual solid colors seen in other DW-5600 models. The transparent design reveals the internal structure and fasteners, while it maintains the standard water resistance of 200 meters and shock-resistance abilities that are characteristic of G-Shock watches.
On the dial, you’ll see “Google Play” branding on the upper bezel, along with the distinctive Google Play color bar—blue, red, yellow, and green—located on the lower portion of the dial. Below the display, the “Casio” branding can be found. When the backlight is activated, it showcases a prominent red Google Play triangle icon.
Packaging and Availability
The packaging features a round matte silver canister emblazoned with “Google Play | BEAMS.” Around 500 pieces were made available worldwide. While the standard DW-5600UE is priced at roughly $100, this collaborative model is already being sold on secondary markets, such as eBay, for $425 and higher.
No new smart features have been incorporated; the watch retains its original digital capabilities and specifications. This, combined with the limited nature of the release through a rewards program, suggests that the launch is primarily targeted at collectors and technology enthusiasts.
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