Key Takeaways
1. Confusion arose from a now-deleted post suggesting Honor was leaving the Indian market.
2. Madhav Sheth confirmed that “HONOR isn’t going anywhere or merging with any other brand.”
3. Sheth is now involved with Alcatel India while still maintaining Honor’s presence.
4. Speculation about Honor’s operations includes postponed launches and job cuts, but no official confirmation of closure.
5. Current rumors about Honor’s exit from India appear to be exaggerated or unfounded.
Reports about Honor’s sudden withdrawal from the Indian market have created a lot of confusion online. This was mainly caused by a now-deleted post on X and speculation regarding Madhav Sheth’s new venture. However, Sheth has made it clear that “HONOR isn’t going anywhere or merging with any other brand,” putting an end to the rumors of a departure or transfer to Alcatel.
What’s the story here?
In the last day, some reports based on the now-removed post from the “Explore Honor” India accounts indicated that Honor had stopped its operations and support in India. Certain platforms even mentioned that the official Telegram fan group would change its name to the “Alcatel India Community,” hinting at Sheth’s supposed move to a new brand under NxtQuantum Shift Technologies.
The Alcatel connection
Madhav Sheth, who led Honor’s comeback in India through HTech, now describes himself as “Founder & Tech Advisor at Alcatel India” in partnership with NxtQuantum. This new venture is said to be preparing to relaunch Alcatel-branded smartphones in India via Nxtcell, backed by a licensing deal with TCL. Recent design leaks of the upcoming Alcatel V3 Ultra—which features a stylus and a triple-camera setup—have led to speculation that the device might take a lot of inspiration from TCL’s NxtPaper and NxtVision series.
What’s really happening?
Even with all the hints suggesting a change, Sheth’s latest denial on X indicates that Honor’s operations in India are not closing or merging with Alcatel. It’s possible that Sheth could be working on Alcatel independently while Honor is figuring out its future plans or restructuring in India. Earlier reports from the industry had pointed to postponed launches, job cuts, and import challenges faced by HTech, yet there has been no official confirmation from Honor India regarding a termination of operations.
So, is Honor leaving or sticking around?
At this moment, it seems the rumors about Honor’s exit were exaggerated or even unfounded. Sheth stepping down from his position in Honor India may have led to certain assumptions, especially with the increasing focus on the Alcatel project. However, no official announcement from Honor has verified any decision to withdraw from the Indian market.
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