Samsung and Google Introduce New 3D Audio Standard, Posing a Challenge to Dolby Atmos
Samsung and Google recently announced their collaboration on a new open-source 3D spatial audio technology named Immersive Audio Model and Formats (IAMF). This development poses a potential challenge to the dominance of Dolby Atmos in the market. Addressing Limitations in Existing Solutions The motivation behind the creation of IAMF was the recognition of limitations in current […]
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