Key Takeaways

  1. Sony is collaborating with Honda to launch its first electric vehicle, the Afeela 1, with pre-production models now being made for final testing.
  2. The Afeela 1 sedan, designed for the luxury market, will be available in two versions priced at $89,900 and $102,900, with pre-orders open and deliveries starting in mid-2026.
  3. The vehicle features a dual-motor powertrain delivering 480 horsepower and a 91 kWh battery, offering a range of approximately 300 miles on a single charge.
  4. It includes advanced technology with 40 sensors, including lidar and cameras, and is powered by a sophisticated ECU.
  5. The Afeela 1 will provide access to a variety of Sony's entertainment options on a large display, along with digital side mirrors.

Sony is getting closer to launching its own electric vehicles as its partner Honda begins pre-production of the electronics giant's first EV. This initial batch will be utilized for the final testing phases.

Afeela 1 Unveiled

The Afeela 1 sedan was first introduced four years ago, with its final design showcased at the 2025 CES tech event. Sony aims to debut the vehicle in its home market, Japan, in 2026.

Pricing and Availability

Focusing on the luxury market, Sony is offering just two versions: the $89,900 Origin and the $102,900 Signature. Pre-orders are now open with a $200 refundable deposit, and deliveries in California are expected to begin in mid-2026, with plans to expand to additional states later on.

Honda is producing the pre-production models at its East Liberty factory in Ohio, USA. Unlike its smartphone competitor Xiaomi, which manages its own manufacturing in China, Sony has chosen to partner with a well-established automaker.

Performance and Features

The Afeela 1 is equipped with a dual-motor powertrain that generates 480 horsepower. It will come with a 91 kWh battery, providing a range of approximately 300 miles on a single charge, and can charge at a peak speed of 150 kW.

True to its heritage, Sony has packed the Afeela 1 full of technology. The first edition boasts 40 sensors, including lidar, radar, ultrasonic, and standard cameras. The vehicle's intelligence is driven by a highly advanced ECU, and owners will have access to a wide range of Sony's entertainment options on a large display, flanked by digital side mirrors.

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Filed under — EV vehicles · Afeela 1 · Honda