Key Takeaways
1. Sony is introducing a new technology called ‘True RGB’ for their upcoming Smart TVs, improving brightness, contrast, and color accuracy using blue, green, and red LEDs.
2. The first models featuring True RGB will be the Bravia 7 II and Bravia 9 II series, available in various sizes, including 75-inch, 85-inch, and a large 98-inch model.
3. The Bravia 7 II series is expected to have 5,100 mini LED local dimming zones, achieving peak brightness levels between 2,000 and 2,500 nits, while the Bravia 9 II will reportedly have 15,000 zones, reaching up to 4,000 nits.
4. The launch of the Bravia 7 II and Bravia 9 II series is anticipated in early 2026, coinciding with the release of Samsung’s latest OLED Smart TVs.
5. Sony is likely to phase out the Bravia 5 series to make way for the new models, which currently include 55-inch and 65-inch options.
New information has surfaced regarding the expected Smart TV launches from Sony. Recently, The Walkman Blog found a patent for a technology called ‘True RGB,’ which Sony was granted in both Canada and Japan a few months ago. Although the name itself doesn’t provide clarity on its application, the detailed patent document reveals that Sony plans to use this technology solely for their televisions. Furthermore, True RGB uses blue, green, and red LEDs to improve brightness, contrast ratios, and color accuracy compared to traditional LED TVs.
Expected Models in the Lineup
It’s said that True RGB will first be featured in three models each of the Bravia 7 II and Bravia 9 II Smart TVs. According to a well-known Bilibili user, Salivaxiu Zhang, these models will come in 75-inch and 85-inch sizes, along with a 65-inch version for the Bravia 7 II and a massive 98-inch Bravia 9 II model. The Bravia 7 II series is reported to have 5,100 mini LED local dimming zones, enabling peak brightness levels between 2,000 and 2,500 nits. In contrast, the Bravia 9 II Smart TVs are rumored to feature 15,000 local dimming zones, allowing them to reach up to 4,000 nits of peak brightness.
Release Timeline and Expectations
At this point, it looks like Sony will unveil the Bravia 7 II and Bravia 9 II series in early 2026. Considering Sony’s previous patterns, we anticipate that they will also phase out the Bravia 5 series, which currently includes various sizes such as 55-inch and 65-inch models (currently priced at $998 on Amazon). It’s possible that these new models will launch around the same time Samsung introduces its latest OLED Smart TVs.
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