More than two years since the release of the RTX 40 series in October 2022, Nvidia is likely to introduce the RTX 50 "Blackwell" GPU lineup early next year. Unlike the previous launch of the RTX 40, Nvidia might unveil both the RTX 5090 and RTX 5080 cards at the same time.
Discontinuation of RTX 4090
In preparation for the RTX 50 launch, Nvidia has reportedly phased out the RTX 4090 as of September, meaning there will be no more new supplies of these GPUs. As a result, the RTX 4090 cards that are currently available will not be restocked any time soon.
Production Halt on RTX 4080 Super
Additionally, according to a rumor from the Chinese Board Channels, Nvidia plans to stop making the RTX 4080 Super this month. Consequently, AIBs will not offer any new RTX 4080 Super boards once the existing stock in retailers is sold out.
This recent news follows an earlier rumor from August stating that Nvidia had reduced the supply of RTX 40 GPUs, including the RTX 4070 to RTX 4090, by as much as 50%.
Impact on Pricing
Undoubtedly, the rumored end of production for the RTX 4090 and RTX 4080 Super will significantly impact their prices. We are already observing signs of this on retailer sites like Newegg, where the least expensive RTX 4090 board is priced at $1,929.99 as new. Notably, only four RTX 4090 models are available for under $2,000, with most variants exceeding that amount.
On Amazon, the situation appears slightly improved; you can currently find the Gigabyte GeForce RTX 4090 Gaming OC listed at $1,800. However, the overall price range is quite similar to Newegg, as the majority of SKUs are priced at or above $2,000.
In terms of the RTX 4080 Super, Newegg has one model available—the Gigabyte GeForce RTX 4080 Super Windforce—at an MSRP of $999.99. Nevertheless, most RTX 4080 Super models on Newegg are selling for over $1,100.
Once again, Amazon offers a better deal for the RTX 4080 Super, with multiple cards in stock at the $999.99 MSRP. However, we should anticipate a rapid change in pricing as the launch of the RTX 50 cards approaches.
Sources: Board Channels (Chinese) via Harukaze, Wccftech, Teaser image: Pawel Czerwinski on Unsplash, Zotac
