Xiaomi’s sub-brand Redmi is preparing to unveil the K80 series smartphones in China on November 27. The K-series has always been a hit in the mainland, as it brings flagship-level features at a lower cost. The demand was shown clearly last year when the Redmi K70 series sold over 2 million units in just a few days.
Exciting Changes Ahead
The K80 series is expected to be another triumph in China, and there are several reasons for this optimism. Firstly, Redmi is altering its product strategy this year. The K-series will now serve as the brand’s premium offering, filling the space between Xiaomi’s high-end number series phones, like the Xiaomi 15. The company has also unveiled a new logo displaying bold red letters in uppercase: “REDMI.” Moreover, Redmi is simplifying its K lineup by releasing only two models in the K80 series: the K80 and K80 Pro. Unlike earlier generations, there won't be a K80e model.
What to Anticipate from the K80 Series
With these updates, what can we look forward to from the Redmi K80 series? Let’s examine what information we have so far.
- Top-notch Display
Even though the company has not disclosed all the specifics of the new devices, we already have substantial knowledge regarding their displays. Both the K80 and K80 Pro will come with a 2K resolution AMOLED display made by TCL Huaxing. The screen utilizes customized M9 Luminescent material, which decreases power usage by 20.3% compared to the K70 series display. It also provides 1800 nits of peak brightness and includes features for eye health, such as DC Dimming, circular polarization technology, and AON Intelligent Eye Protection.
Enhanced Eye Protection Features
Furthermore, the display will offer hardware-level eye protection, full brightness DC dimming, and has received TÜV Rheinland’s flicker-free eye protection certification. It also includes ADV-MEMC image quality eye protection and AON Smart Eye Care, which enables real-time monitoring of visual health.