Key Takeaways
1. Nintendo Switch 2 will be available for purchase starting June 5, following its reveal on April 2.
2. Early projections estimate sales of 15 million units by the end of the year, making it potentially the fastest-selling console ever.
3. Sales forecasts were revised down from 17 million to 15 million due to tariff concerns and pricing strategies.
4. Key factors driving demand include a sub-$500 price, improved specifications, and strong third-party game support.
5. Consumer sentiment is largely positive, with 61% of surveyed PlayStation and Xbox users showing interest in the Switch 2, although pre-orders have been postponed due to market evaluation.
Nintendo Switch 2 was revealed on April 2 and will be available for purchase starting June 5. Early projections indicate that this handheld console may become the quickest-selling console in history, surpassing the original Switch, PlayStation 4, and the Wii. Interestingly, the sales forecasts have been adjusted downward in light of tariff concerns.
Sales Expectations
According to the research and consulting agency DFC Intelligence, the Nintendo Switch 2 is predicted to sell 15 million units by the end of this year, even though it will only be on the market for part of the year. This achievement would establish it as the fastest-selling console ever. Initially, the firm had projected 17 million units, but this number was revised down to 15 million due to worries about tariffs and pricing strategies.
Reasons for Demand
Several factors contribute to these impressive sales figures, including the sub-$500 price tag, improved specifications compared to the original Switch, and strong third-party support. This support includes various games set to launch with the Switch 2 or arrive shortly after, such as Elden Ring, Cyberpunk 2077, Hogwarts Legacy, Project 007, Borderlands 4, Street Fighter 6, and others.
Consumer Sentiments
Additionally, the firm examined how PlayStation and Xbox users feel about the Nintendo Switch 2 by gathering feedback from over 600 individuals. They discovered that 61% expressed a positive view, while only 30% showed disinterest. Among the favorable respondents, 20% indicated they would be early adopters, while 41% said they were cautiously optimistic about the Switch 2.
However, soon after the US pre-order date of April 9 was announced, a Nintendo representative shared that pre-orders were postponed to “evaluate the possible impact of tariffs and changing market conditions.” No new date has been established yet. The Switch 2 is set at a price of $450, while a bundle including the Nintendo Switch 2 and Mario Kart World is priced at $500.
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