Huawei has recently launched its flagship smartphone series, the Mate 70, which has quickly become a sensation in the Chinese market, exceeding all expectations and establishing new sales records. Notably, the well-known tipster “Digital Chat Station” reports that the series has seen a significant jump in sales during its first two weeks, greatly surpassing its predecessor, the Mate 60.
Mate 70 Series Sales Surge
Market experts are optimistic that the Mate 70 series will soon surpass 10 million units sold, highlighting its incredible popularity and strong consumer demand. In contrast to the Mate 60, which was hindered by severe supply shortages at launch, the Mate 70 series has enjoyed better production capabilities, enabling Huawei to cater to the high level of consumer interest.
Even with increased production, the Mate 70 series is still very much in demand, with some models fetching high resale prices in the secondary market. This boost in popularity has led Huawei to ramp up production by an impressive 30%, a rare move that reflects the series’ outstanding performance.
Availability and Demand
At the moment, only the standard edition of the Mate 70 series is easily available for purchase, while the Pro, Pro+, and Ultimate Design editions are still highly sought after, necessitating reservations and selling out very quickly. The Mate 60 series, which unexpectedly launched last year, had already surpassed expectations by selling over 14 million units from its release until mid-November. However, early supply shortages likely prevented the series from achieving its maximum potential.
Insiders in the industry believe that the Mate 70 series is not just likely to exceed the 10 million units sold, but it will also boost sales for Huawei's older models. With ongoing supply challenges for the Mate 70 series, many buyers have shifted their focus to the Pura 70 series, helping its total shipments go over the 10 million mark.
Huawei's Competitive Edge
Notably, Huawei has emerged as the only brand capable of competing with Apple in Q3 2024. While local rivals like Honor, Oppo, Xiaomi, Vivo, and Huawei itself hold positions in the top 10, their market shares are significantly smaller compared to Apple's extensive reach. In the premium segment, Huawei is the standout competitor, with the Huawei Pura 70 making a prestigious appearance on the list.
As Huawei continues to advance and introduce innovative technology, the Mate 70 series has firmly established itself as one of the most desired smartphone series of the year.
