Key Takeaways
1. The Fujifilm half-frame camera will have a compact design with only one exposure compensation dial, differing from previous models that had multiple dials.
2. It will feature a traditional optical viewfinder instead of an electronic viewfinder and include a large diffuse flash on the front.
3. The camera will come with a fixed lens, likely similar to the Fujifilm X100VI, with a maximum aperture of 2.8 and an accessory shoe for attachments.
4. An artistic Diptych feature will allow users to create side-by-side portrait images or videos, aimed at social media users.
5. The camera is expected to be budget-friendly, priced around $700–800, and will be significantly smaller than the Fujifilm X-M5, with a launch planned for late 2025 or early 2026.
We earlier reported on an FCC listing regarding the Fujifilm half-frame camera, which is shaping up to be a super compact fixed-lens camera featuring a 1-inch sensor placed vertically. Recently, a new leak surfaced through Andrea Pizzini on YouTube, providing both confirmation and a mix of new details about what we might expect.
Design Features
To kick things off, a leaked photo from this latest info drop shows that the currently unnamed compact camera will include just one exposure compensation dial on its top, unlike former Fujifilm models that sported film simulation, ISO, and other dials. There’s a tiny cutout on the back of the camera alongside a lever that may adjust the exposure compensation dial, although its exact function remains uncertain.
Viewfinder and Flash
Moreover, the leaker disclosed that what was previously believed to be an electronic viewfinder (EVF) is, in fact, a traditional optical viewfinder, positioned in the standard top left corner. Continuing with the rangefinder-style motif, there appears to be a sizable diffuse flash located on the front of the compact model.
Lens and Accessories
The upcoming compact camera will also come with a fixed lens akin to the popular Fujifilm X100VI. While the leaker has obscured some printed details on the lens’s front, it seems you can faintly detect a maximum aperture of 2.8 on the aperture ring located near the rear of the lens barrel.
This leaked photo also verifies the presence of an accessory shoe, which we noted earlier, though it remains ambiguous whether it will be a hot or cold shoe. It would make sense for it to be a hot shoe since even the $899.99 Fujifilm X-M5 features one, and the vertical sensor orientation seems to cater especially to social media creators. Speaking of, there are two small holes right above the lens that resemble stereo microphone cutouts, further supporting the idea that this is intended as a hybrid compact camera.
Unique Features and Pricing
The leaker also mentioned that the Fujifilm half-frame camera will include an artistic Diptych feature, which allows two portrait images and/or videos to be placed side-by-side to form a single landscape picture. While this may not seem as practical as Fujifilm’s film simulations, it could lead to some creative combinations, especially in today’s social media landscape.
There has been a strong belief that the Fujifilm half-frame camera will be a budget-friendly option, especially in comparison to the existing Fujifilm range. This idea is backed by the vertical sensor design that seemingly targets social media users. However, Pizzini reports that his source claims the half-frame camera will retail for under $1,000. He speculates a price tag of “around $700–800,” which would position it slightly lower than the previously mentioned X-M5, but the image quality and light-gathering abilities of the X-M5’s APS-C sensor are expected to be significantly better.
Previous reports suggest that the half-frame camera will be considerably smaller than the X-M5, which is already quite compact. As of now, it looks like Fujifilm plans to unveil the half-frame camera sometime towards the end of 2025 or early 2026.
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