Ferrari is keeping details of its inaugural electric vehicle under wraps, but here’s the scoop: anticipate a significant price of approximately $537,000, a late 2025 launch (with deliveries potentially extending into 2026), and a limited production run to maintain exclusivity. There's also buzz about a second electric Ferrari already in the pipeline.
Increased Production Capacity
Hints from Ferrari’s new plant suggest a boost in production capacity. Despite entering the electric era, the focus remains on preserving the brand’s core identity. Ferrari assures an “authentic sound” for their EVs and intends to limit any impact on its hallmark exclusivity. Annual production is expected to be capped around 20,000 units, with electric cars projected to constitute 5% of Ferrari’s sales by 2026, climbing to 40% by 2030.
Balancing Tradition and Innovation
The move towards electrification is accompanied by the inauguration of a new factory in Maranello. Even though the Purosangue SUV has seen success, Ferrari is cautious not to become an SUV-centric brand. The new plant hints at an expanded production capability, and there’s much anticipation for a new hypercar set to be unveiled later this year. Ferrari’s future appears to be a blend of tradition and innovation, with room for both the iconic V12 and the new electric engines in their lineup.
