Key Takeaways
1. GOG store has built a fanbase by opposing DRM limitations, but new use of generative AI is causing concerns among some fans.
2. A promotional image for GOG’s New Year Sale was identified as fully created by AI, raising doubts about the quality and authenticity of the art.
3. An artist from GOG expressed worries about the acceptance of AI art and mentioned a reduction in the graphics team size.
4. Some gamers believe that using AI art is not a viable solution, especially given the store’s financial struggles and recent sale back to a co-founder.
5. Customer reactions include strong opposition to AI-generated content, with some users pledging to stop purchasing from GOG if they continue to use AI tools.
By opposing DRM limitations, the GOG store has built a strong fanbase. Nevertheless, some fans are raising doubts about its new use of generative AI. GamingOnLinux spotted a discussion on Reddit where gamers analyzed a banner for a New Year Sale. They found signs that the image was created by AI, which led an artist from the site to voice their disapproval.
Concerns About the Art
The most questionable part of the promotional image is the fading console in the bottom right corner, which looks like an SNES. Additionally, some viewers observed that the gamer depicted isn’t looking at the TV. However, it’s possible he’s gazing at the fireworks outside the windows instead.
Generative AI tools, when left unchecked, can create distorted images or arrange items in illogical ways. To clear up any confusion, a member of the GOG team responded to the situation. In a forum post, KosmicznaPluskwa, who identifies as an artist for the store, stated, “OK, so to clear the air, current sale banner is fully AI. Not my work. This is all I can say on this.”
A Voice of Concern
Although KosmicznaPluskwa is not an official spokesperson for GOG, they felt it was important to share their thoughts. The creator raised worries about the growing acceptance of AI art in society. They also mentioned that the team responsible for creating graphics for the site has been reduced in size.
Certain gamers view the New Year promotional debate as a way to save money. The store is said to make enough income to stay afloat, but has faced a significant decline in net profits since 2023. Recently, CD Projekt sold the marketplace back to co-founder Michał Kiciński for a mere $25.2 million, which is just a tiny part of what Steam is probably worth.
Buyer Reactions
Despite the financial struggles, many customers feel that turning to AI art isn’t the solution. A Reddit user named dragon-mon declared, “As long as GOG is using generative AI images or coding, I will never buy another game from their site.”
Critics highlight that the retailer set up a well-supported Patreon account to help with game preservation initiatives. Yet, it seems the company lacks the means to promote its DRM-free games without relying on AI tools.
Source:
Link










