Chinese lens manufacturer 7artisans has intriguing news for photography enthusiasts with the announcement of a forthcoming APS-C autofocus lens. The lens, touted as a “first large aperture lens for young people,” features a 35mm focal length coupled with a wide f/1.4 aperture.
Pricing and Specifications
The lens is expected to be priced below 899 Yuan ($124). Although detailed specifications are yet to be disclosed, the company has hinted at a compact, lightweight design, tipping the scales at approximately 180 grams. The inclusion of a stepping motor for autofocus indicates that the lens might offer quiet and precise focusing capabilities.
Competitive Pricing
Aimed at photography enthusiasts, the lens is set to retail for under 899 Yuan, with a special launch discount of 100 Yuan. This competitive pricing approach underscores the company’s mission to make quality optics accessible to younger photographers. Previously, 7artisans released the 85mm F1.8 full-frame E-mount autofocus lens, showcasing its dedication to the autofocus market. The upcoming APS-C lens is expected to broaden the company’s range, appealing to a larger audience of photographers.