Key Takeaways
1. The Nothing Phone (3) will be available in North America, marking a shift from previous models that had limited availability.
2. CEO Carl Pei emphasizes the demand for alternatives in the US smartphone market, which is mainly dominated by two companies.
3. The Phone (3) will support major carriers like AT&T and T-Mobile and offer multi-band compatibility for 4G and 5G networks.
4. In Canada, the Phone (3) will be sold through Best Buy, while the company will also launch its first over-ear headphones.
5. The expected starting price for the Phone (3) is around $800, potentially reaching up to $1,000, with features including a Snapdragon 8 Elite SoC and a triple rear camera setup.
Nothing is set to reveal its first real flagship device, the Phone (3), on July 1. Unlike previous models, which were not widely available in North America, the Phone (3) is expected to be sold openly in both the US and Canada. According to Nothing’s CEO, Carl Pei, the smartphone market in the US has been largely controlled by two major companies, yet many consumers are eager for more alternatives.
A Journey Since 2022
Since starting its journey in 2022, Nothing has introduced phones to the market, with the Nothing Phone (1) making its mark in the Android scene. However, it was only available in the US through a beta program. In contrast, the Nothing Phone (2) (Buy on Amazon) was made widely accessible in both the US and Canada. The CMF devices also did not see a broad release in North America. Fortunately, the Phone (3) is set to follow in its predecessors’ footsteps and will be purchasable through Amazon and the Nothing website in North America.
Expanding Horizons in the US
Carl Pei has reportedly shared with TechCrunch that the company is poised to advance its long-term ambitions in the US market. He stated, “Phone (3) is more than just another release. It reflects our current status as a company. The U.S. smartphone market is ruled by two players, but many consumers are eager for something unique,” according to reports.
The Phone (3) is expected to support AT&T and T-Mobile, featuring multi-band compatibility for 4G and 5G. In Canada, Nothing will collaborate with Best Buy for the sale of its flagship device. Alongside the Phone (3), the company will also launch its first over-ear headphones, the Nothing Headphone (1), which will be available through various retail outlets.
Pricing and Features
The Phone (3) is anticipated to be a flagship device, starting at $800, although Carl Pei has hinted at a potential price around $1,000 (converted from £800). It might be equipped with the Snapdragon 8 Elite SoC, showcase a triple rear camera configuration, and feature a battery exceeding 5,000 mAh.
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