Key Takeaways
1. Samsung is introducing ads on their Family Hub smart fridges during a trial phase in the U.S.
2. Ads will appear on the fridge’s touchscreen when not in use, except in “Art Mode.”
3. Users can remove individual ads, but cannot completely disable the advertising feature.
4. Customers should be cautious when purchasing Samsung products with touchscreens due to this advertising.
5. Samsung’s product range includes many appliances with large touchscreens, limiting options without ads.
For quite a while, Samsung has been marketing fridges that come with big touchscreens, like the Samsung Bespoke 29, which costs over $3,000 at Best Buy. These screens are handy for showing things like the weather, calendars, or pictures of family, among other things. However, folks who have these Samsung fridges might soon find advertisements popping up on their screens.
Ads on Family Hub Fridges
Some owners of Samsung refrigerators have shared on Reddit that the company has started updating certain models to include ads. Samsung confirmed to Android Authority that they are currently testing this feature, which will appear on their so-called “Family Hub” smart fridges in the U.S. It remains unclear when or if customers in other regions will also see ads on their fridge displays. During this trial phase, ads will show up when the display is not in use, except when “Art Mode” is turned on, which shows pictures or artwork.
Limitations on Ad Control
While individual ads can be removed so they don’t show up again, there is no way to completely turn off the advertising feature. Given that Samsung is placing ads on these large smart devices after people buy them, it’s wise to be careful when choosing Samsung products. The tech giant’s range of appliances includes very few items that don’t come with a large touchscreen, encompassing items like washing machines and ovens as well.
Reddit | Samsung, via Android Authority
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