Casio G-Shock Urban Utility Watches: Biomass Plastic & Eco Colors

Casio Japan recently unveiled two fresh G-Shock models, the GD-010CE-5JF and GA-010CE-2AJF, which emphasize durability and eco-friendliness. These timepieces are set to launch in January 2025, with the GD-010CE priced at ¥17,050 ($110) and the GA-010CE at ¥20,350 ($132).

Eco-Friendly Materials

The primary resin components, which consist of the case and bezel, are crafted from biomass plastic, contributing to a smaller environmental footprint. The bands are made from CORDURA re/cor, a robust material that utilizes recycled Cordura and PET yarn. They are dyed through FOOD TEXTILE’s innovative method that transforms food waste into organic dyes. Specifically, the GA-010CE sports a band colored with dye extracted from red turnips, while the GD-010CE features dye from echinacea. This technique yields soft, natural hues and distinct textures.

Built to Last

Both models are designed to be dependable, boasting a remarkable 10-year battery life, made possible by a large-capacity battery paired with efficient energy consumption. The carbon core guard structure provides durability while ensuring the watches remain lightweight. They’re also water-resistant up to 20 ATM (200 meters) and are equipped with LED lights for better visibility in low-light situations—on the GA-010CE’s dial and the GD-010CE’s LCD.

Feature-Rich Options

The watches are packed with features, including world time for 48 cities, a stopwatch, a timer, and five alarms (one of which includes a snooze function), along with a fully automatic calendar. A needle retraction feature enhances the readability of the LCD, and users have the option to toggle the operation sound on or off. Additionally, the Neo Bright coating provides improved visibility.


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