Key Takeaways
1. Backbone Pro and Backbone One controllers are now available in new limited-edition colors inspired by cozy gaming trends.
2. The Backbone Pro – Pink Edition and Backbone One – Purple Edition are the two new color variants launched in partnership with Target.
3. The Backbone Pro – Pink Edition retains its original features and price of $169.99, while the Backbone One – Purple Edition is priced at $99.
4. The new controllers do not tie into specific video games or platforms but focus on promoting relaxation and stress relief in gaming.
5. Availability for the new controllers begins online at Target on October 5 and in stores on October 6.
Earlier this year, Backbone revealed the Backbone Pro, its top-tier mobile controller. This device, compatible with both Android and iOS, was initially offered only in black. However, things are changing as Backbone has introduced a limited-edition variant for this controller. The older, less expensive Backbone One is also receiving a new color.
New Colors Inspired by Gaming Trends
The newly released limited-edition Backbone controllers aren’t associated with any specific video game, unlike the Backbone One Death Stranding edition, nor are they linked to a platform like the Backbone One Xbox Edition. Instead, Backbone states that the new colors draw inspiration from cozy gaming, a trend focused on playing games that promote relaxation and stress relief. Some well-known cozy games include Stardew Valley, Spiritfarer, Gris, and Sky.
Partnership with Target
To celebrate this gaming trend, Backbone has teamed up with Target to unveil two new limited-edition controllers. The first one is the Backbone Pro – Pink Edition, and the second is the Backbone One – Purple Edition. These controllers replace the standard black color with more lively shades, as their names suggest.
The Backbone Pro – Pink Edition showcases a soft pink color that envelops the entire controller, except for the thumbsticks and the Backbone button. Other than the fresh color, it remains identical to the original black model. It still carries the same price of $169.99, which is also found on Amazon. Conversely, the Backbone One – Purple Edition flaunts a pastel purple look and is priced at $99.
Availability Details
Backbone has announced that these new controllers will be exclusive to Target, with online availability starting on October 5 and in-store availability following on October 6.
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