AMD Supports Retail Price Cuts on RX 7000 GPUs

AMD Supports Retail Price Cuts on RX 7000 GPUs

Over the last few days, we've noticed a decrease in prices for RNDA 3 GPUs. Ranging from the RX 7700 XT to the RX 7900 XTX, nearly all mid-range and high-end RX 7000 GPUs have seen their prices drop, with the RX 7800 XT and RX 7900 XTX hitting record-low prices. In our coverage of these price reductions, we suggested that while AMD hasn't officially declared any discounts, these offers might act as unofficial price changes by the company.

Possible Official Price Cuts

A recent leak from Moore’s Law Is Dead has revealed that AMD is “finally thinking about officially lowering RDNA 3 pricing.” Therefore, Team Red may soon unveil new MSRPs for their RX 7000 GPUs.

Moreover, MLID's source from a “Major Retailer” confirmed that AMD “appears to be enabling” undisclosed price adjustments for the RDNA 3 graphics cards. This action could explain the RX 7000 series discounts we’ve been observing.

Why the Price Reductions?

You might wonder: What’s the reason behind AMD's sudden GPU price cuts? One potential explanation is the upcoming launch of RDNA 4 cards anticipated in early 2025. Logically, AMD must stimulate demand for new GPUs, and a smart tactic to achieve this is by clearing out RDNA 3 inventory.

Another factor could be an oversupply of RDNA 3 GPUs. MLID reports that Navi 31-based models like the RX 7900 XTX and RX 7900 XT are not performing well in sales. If this is accurate, AMD would be keen to sell off the surplus stock by reducing the prices to more attractive levels.

Positive News for Gamers

No matter the reasons driving these price reductions, it's a positive turn of events for gamers who have felt let down by a rather underwhelming generation of GPUs.

Moore's Law Is Dead on YouTube, Teaser image: Notebookcheck, Briana Graham on Unsplash, edited.


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