To cater to the needs of today’s consumers in India, ASUS is tapping into the booming quick commerce sector. The company is partnering with Zepto, a well-known player in this field, to offer speedy delivery of select premium accessories and peripherals.
ASUS and Zepto Team Up for Fast Delivery
On January 15, 2025, the Taiwanese technology leader revealed its collaboration with Zepto, a rapid delivery service. This initiative will enable ASUS to send out accessories such as mice and keyboards within minutes to key cities including NCR, Mumbai, Chennai, and Bengaluru. With this partnership, premium peripherals will now be at your doorstep in no time.
Available Accessories
The selection of available products features the ASUS Marshmallow Keyboard KW100 (offered in Oat Milk and Green Tea Latte colors), ASUS Marshmallow Mouse MD100 (available in Blue and Gray), ASUS MW203 Multi Device Wireless Silent Mouse in Black, and the ASUS T300 Mouse in Black. Interestingly, over 30 percent of urban consumers in India have started using quick commerce platforms like Zepto for purchasing tech items.
Future Plans for Expansion
ASUS is utilizing Zepto to enhance its market presence. With metro cities being key areas for quick delivery services, having prompt access to essential accessories is beneficial for consumers. According to the official statement, this partnership marks ASUS’s entry into the world of quick commerce. In the future, the company also aims to collaborate with other popular platforms like BlinkIt and Instamart. This means that soon, you can look forward to finding ASUS products on all major quick delivery applications.