Tag: Kit & Krysta

  • Switch 2 Lite Release Date and Price Predictions from Ex-Nintendo Marketers

    Switch 2 Lite Release Date and Price Predictions from Ex-Nintendo Marketers

    Key Takeaways

    1. A new product code on the Nintendo Account site has led to speculation about a potential Switch 2 Lite or Switch 2 OLED.
    2. Former Nintendo employees suggest that a cheaper Switch 2 Lite is likely necessary to attract a wider audience and may be announced in February.
    3. Krysta Yang emphasizes that Nintendo has historically offered a range of consoles, making a more affordable option important, especially with the higher price of the Switch 2.
    4. Sales of the original Switch have declined, and a lower-priced model could encourage upgrades among consumers.
    5. The rumored Switch 2 Lite may be strictly mobile, potentially without a dock or detachable Joy-Cons, and a smaller screen could enhance portability.


    Recently, a gamer discovered a new product code on the Nintendo Account site. This sparked discussions over whether “OSM” could mean either a Switch 2 Lite or a Switch 2 OLED. Former Nintendo workers, Kit & Krysta, think that a less expensive Switch 2 is bound to happen if they want to reach a wider audience. Even though it’s just speculation, the podcasters suggest that an announcement for a Switch 2 Lite might come in February.

    Insights from Krysta Yang

    Krysta Yang was involved in the launch of the Switch Lite back in September 2019. This budget-friendly handheld was released about 2.5 years after the original console made its debut. However, in a recent video, she pointed out why Nintendo is unlikely to take as long to announce a release date for the Switch 2 Lite.

    Yang mentions that in past generations, the company aimed to provide a “family of systems” that included low, mid, and high-end options. Offering a more affordable choice is especially vital given the higher price of the Switch 2.

    Sales Trends and Pricing

    Although there was a rebound in sales during December, the console’s sales declined as 2025 progressed. The original Switch launched at $299.99 without any bundles, which is a lot lower than the newer $449.99 handheld. A lack of a major game to drive sales is a concern, but a cheaper option could also persuade more people to upgrade.

    Regarding the price and specifications of the Switch 2 Lite, Kit Ellis shared some thoughts. A price around $350 might sound excessive, especially since the original Lite was just $199.99. However, Nintendo faces rising storage and memory costs due to the AI boom, making a price increase for the Switch 2 likely, thus increasing the difference between the two devices.

    Hardware Expectations

    Ellis believes that the rumored device will be strictly mobile, without the $125 dock. Nintendo might also skip detachable Joy-Cons to save on costs. Although Kit & Krysta didn’t touch on the idea of a smaller screen, a compact display could enhance the device’s portability.

    It’s worth noting that the meaning of the leaked “OSM” code is still uncertain. Nevertheless, for these former Nintendo marketers, it’s just a question of when a more affordable console will be announced rather than if it will happen. Ellis suggested watching for a possible Nintendo Direct in February. The company could be looking to set a release date for the Switch 2 Lite before the end of the fiscal year in late March.

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  • Former Nintendo Employees Critique Metroid Prime 4, Demand Demo

    Former Nintendo Employees Critique Metroid Prime 4, Demand Demo

    Key Takeaways

    1. Some fans feel less excitement for Metroid Prime 4 due to weaker promotion compared to previous titles, prompting calls for a Nintendo Direct event or demo.
    2. The week starting November 10th is crucial for marketing strategies leading up to the December 4th release, especially with the approaching U.S. holiday.
    3. Fans are surprised by the extensive promotion for Kirby Air Riders compared to Metroid Prime 4, noting unclear gameplay elements and a need for more details on Samus’s new abilities and motorcycle function.
    4. Development challenges since Retro Studios took over may explain the slow marketing push, raising concerns about potential release delays.
    5. Media previews are expected on November 14th, with speculation about a Nintendo Direct on November 13th and the possibility of a playable demo following a recent USK rating.


    With the Metroid Prime 4: Beyond launch date drawing near, some fans are not feeling the excitement. On a recent podcast, ex-Nintendo marketers Kit & Krysta pointed out that the promotion is not as strong as it was for previous Metroid Prime games. However, they believe that a Nintendo Direct event or a downloadable demo could quickly boost enthusiasm for the game on both the Switch and Switch 2.

    Crucial Marketing Period

    Kit & Krysta have experience with past launches for the Retro Studios series. Even though there’s still time before its December 4th release, the upcoming U.S. holiday makes timing a bit tricky. Because of this, the YouTubers see the week starting November 10th as very important to kickstart marketing strategies.

    Comparison to Kirby Air Riders

    Some fans were taken aback by Nintendo’s decision to air two extensive broadcasts about Kirby Air Riders. The podcasters compared these sessions to what has been shown for Metroid Prime 4. Though Nintendo has shared trailers and held demos, some gameplay elements are still unclear.

    Samus will gain new psychic powers, but specifics about these abilities are not well-defined. Kit & Krysta also believe that more information on the function of her motorcycle would be beneficial. Furthermore, they want Nintendo to showcase how Metroid Prime 4, as a Switch 2 title, delivers a next-generation experience.

    Development Challenges

    It remains uncertain why Nintendo has been slow to push its big holiday title. The podcast indicates that a challenging development phase could be one reason. Since Retro Studios took the reins from Bandai Namco in 2019, there have been rumors about more difficulties. This has raised worries over possible delays in the Metroid Prime 4 release date. It seems the focus may have been more on completing the game rather than on marketing it.

    Kit Ellis also mentioned that Retro Studios preferred to let Nintendo handle the advertising. Other game developers tend to be more involved during the pre-release period. Nevertheless, there is optimism that audiences will soon gain more insight into the game.

    Upcoming Previews and Demos

    Media previews are expected to be available on November 14th. The podcasters believe that November 13th would make sense for a Metroid Prime 4 Nintendo Direct. After an enigmatic German USK rating, it’s also likely that a playable demo could be on the way.

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  • New Hope for Switch 2: Insider Leaks on Third-Party Support

    New Hope for Switch 2: Insider Leaks on Third-Party Support

    Key Takeaways

    1. Nintendo is unveiling the Nintendo Switch 2 during a 60-minute Nintendo Direct event today at 9 a.m. ET.
    2. Former Nintendo PR leads, Kit & Krysta, believe the Switch 2 will attract more third-party support than previous models.
    3. The original Switch was successful in regaining trust from developers, and the gaming landscape has evolved to support smaller devices.
    4. Developers are already using Switch 2 development kits, with a potential three-part launch strategy focusing on both Nintendo and third-party titles.
    5. Fans are excited about possible game ports for the Switch 2, with titles like Elden Ring and others being highly anticipated by the community.


    Nintendo is about to reach a significant milestone today by officially unveiling the Nintendo Switch 2 during a 60-minute Nintendo Direct event, which starts at 9 a.m. ET. While fans eagerly await information on pricing, launch date, and game titles, a new video from YouTube pair Kit & Krysta is generating a mix of excitement and speculation. In their episode aired on March 29, 2025, former PR leads for Nintendo of America, Kit Ellis and Krysta Yang, share an optimistic view regarding the next-gen console. They believe that the Switch 2 will draw in a lot more third-party support than earlier models, possibly addressing long-held criticisms.

    Transitioning from Past Success

    The first Switch was a huge hit, helping Nintendo regain the trust of numerous studios that had strayed during the Wii U period. Meanwhile, the gaming world has changed quite a bit. Devices like the Steam Deck, which can be found on Amazon for $570, have demonstrated that even big games can function smoothly on smaller hardware, sending a strong message to game developers. Titles such as Monster Hunter Rise, Hogwarts Legacy, and various indie sensations have shown that third-party games can not only work on the Switch but also achieve commercial success.

    Advancements in Development

    Kit & Krysta mention that developers are already using Switch 2 development kits. There are rumors that Nintendo is planning a three-part launch strategy, kicking off with its own titles, followed closely by third-party games. The focus on improving development conditions for outside studios is evident and signals a move towards stronger support from third-party developers.

    High Hopes and Speculation

    Fans are feeling optimistic about the Switch 2, and early leaks have started to build up excitement. One of the most talked-about subjects is a potential port of Elden Ring, which insiders believe could be possible due to the anticipated performance improvements of the new console. In the comments section of Kit & Krysta’s YouTube video, titles such as Red Dead Redemption 2, Persona 3 Reload, Cyberpunk 2077, and the Kingdom Hearts series are often mentioned, highlighting just how ambitious the community’s wish list is.

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  • Retail Switch 2 Price and Release Date Leaks Unreliable, Ex-Nintendo

    Retail Switch 2 Price and Release Date Leaks Unreliable, Ex-Nintendo

    Key Takeaways

    1. There are ongoing rumors about the release date and price of the Switch 2, causing confusion among gamers and retailers alike.
    2. A former Nintendo employee, Sean, stated that retailers often lack insider information about the Switch 2’s pricing and launch.
    3. Retailers like Costco and Best Buy have hinted at potential prices for the Switch 2, though these listings are not confirmed.
    4. Nintendo has filed legal patents revealing specs for the Switch 2, but concrete release dates and prices are typically decided closer to launch.
    5. Sean predicts the Switch 2 could be released by summer 2025, possibly in June, and encourages waiting for more information at the upcoming Nintendo Direct on April 2nd.


    Despite Nintendo’s efforts, there are still many rumors about when the Switch 2 might come out and how much it will cost. Some of this confusion comes from retailers getting ready for the expected rush of sales. Recently, on a Kit & Krysta podcast, a former Nintendo staff member cautioned listeners not to think that retailers have special information.

    Insider Insights

    The person on the YouTube video identified himself as “Sean” and said he worked in Nintendo’s sales department. Although Sean didn’t provide any specific details about the Switch 2, he mentioned that he was involved in past product launches. He pointed out that retailers are often just as clueless as gamers when it comes to knowing the price of the Switch 2. He was skeptical about a Canadian retailer that listed a placeholder price of $499 CAD for the console.

    Retailer Revelations

    Costco isn’t the only store hinting at possible prices for the Switch 2. Some keen-eyed gamers spotted a now-removed Best Buy listing during a Google search that had the console priced at $350. But it’s not just pricing and launch dates that are leaking out. French electronics retailer Fnac shared an image of a surprisingly big game case for the Switch 2, adding to the excitement.

    Nintendo has also played a part in clearing up some of the uncertainty about the new handheld. The company is known for filing many legal patents, some of which from 2023 have revealed specs for the Switch 2. When Nintendo first announced the Switch 2 in January, gamers were not surprised by features like the bigger screen and magnetic joy-cons. However, the actual release dates and prices are decisions that companies typically don’t make until closer to a console’s launch.

    Future Predictions

    Even though Sean is no longer with Nintendo, he made his own prediction about when the Switch 2 will be released. He thinks the new console could come out before summer ends in 2025, with a possibility of a June launch. Still, he urged viewers of Kit & Krysta to hold off for more details at the upcoming Nintendo Direct on April 2nd.

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