Tag: Huawei Mate X5

  • Huawei Leads China’s Foldable Market, Samsung Ranks Fifth

    Huawei Leads China’s Foldable Market, Samsung Ranks Fifth

    China’s foldable smartphone market has experienced remarkable growth in the second quarter of 2024, according to IDC. The market expanded by 104% from the previous year, with Huawei emerging as the dominant player.

    Huawei captured the top position with an impressive 41.7% market share, driven by the success of its Mate X5 and Pocket 2 models. The Mate X5, which was launched last year, remains highly sought after, while the newly introduced Pocket 2 has also garnered significant interest. These models cater to various segments, solidifying Huawei’s leadership.

    Vivo’s Competitive Edge

    Vivo ranked second, holding a 23.1% market share. The X Fold 3 and X Fold 3 Pro, which feature advanced hinge technology, a lighter design, and excellent cameras, have propelled Vivo’s growth. Moreover, Vivo’s strategy of offering a more budget-friendly “vanilla” model in its foldable lineup has also played a role in its success.

    Honor’s Strong Performance

    Honor secured a 20.9% market share. The company introduced its new foldable phones—the Magic V Flip, Magic Vs3, and Magic V3—later in the quarter, so these figures aren’t reflected in the IDC report. However, these new models are expected to enhance Honor’s performance in the latter half of the year.

    Meanwhile, Xiaomi is striving to catch up. Its newly launched Mix Fold 4 and Mix Flip were not included in the second quarter data, but they may increase Xiaomi’s market share in the upcoming months.

    Oppo, without any new foldable releases, maintained an 8.4% share mainly by clearing out existing inventory. Samsung, on the other hand, held a mere 1.4% of the market.

    The foldable smartphone market in China is rapidly evolving. While Huawei currently leads, the influx of competitors and new product launches indicates growing interest in this sector. Future growth will hinge on how well manufacturers can tackle issues like pricing, durability, and user experience.

    Huawei Leads China's Foldable Market, Samsung Ranks Fifth
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  • Huawei Leads Foldable Phone Market in China; Samsung Ranks Fourth

    Huawei Leads Foldable Phone Market in China; Samsung Ranks Fourth

    As per the latest report from IDC, the Chinese foldable mobile phone market experienced a remarkable growth of 114.5% year-over-year in 2023. This surge resulted in a total of 7.007 million shipments, surpassing the figures seen in the Indian tablet market.

    Market Growth and Contributors

    In the fourth quarter alone, the shipments reached 2.771 million units, showcasing a significant upward trend. Key players such as Huawei, Oppo, and Honor played a pivotal role in driving this growth, introducing new and innovative products to the market.

    Evolution of Foldable Phones

    Over the past four years, the Chinese foldable mobile phone market has witnessed steady growth, exceeding 100% year-over-year since the debut of the first device in 2019. With the category now reaching a level of maturity, it is poised for even greater performance in the years ahead.

    Notably, there has been a shift in pricing dynamics within the foldable market segment. The share of devices priced above $1000 decreased to 66.5% from 81%, primarily due to the emergence of more affordable options in the $400-$600 price range.

    Consumer Preferences and Brand Performance

    Despite the availability of cheaper alternatives, Chinese consumers have shown a preference for book-style horizontal foldables over the clamshell vertical foldables. This trend is particularly prominent among affluent business professionals who prioritize features over price.

    In terms of market dominance, Huawei leads the pack with a commanding 37.4% share. The Huawei Mate X5 continues to enjoy high demand, outstripping its supply since its initial launch. Surprisingly, global leader Samsung secured fourth place with an 11% share, while Oppo (18.3%), Honor (17.7%), and Vivo (9.7%) claimed the second, third, and fifth positions, respectively.

    Among the popular models, the Oppo Find N3 Flip emerged as the preferred choice for many consumers. Xiaomi secured the sixth position with a 4.6% market share, followed by Lenovo at seventh place with a modest 1.4% share.

    In conclusion, the Chinese foldable mobile phone market is experiencing rapid growth and evolving consumer preferences, with key players vying for dominance and innovation in this dynamic segment.

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