Tag: HMD Global

  • Exclusive: Nokia Devices Available Only on HMD Website from February 1st

    Exclusive: Nokia Devices Available Only on HMD Website from February 1st

    Nokia Devices Now Exclusively Offered on HMD Global’s Platform

    Effective February 1st, HMD Global will exclusively feature all Nokia phones and tablets on its website, marking a significant shift in Nokia’s strategic business approach and brand representation.

    Reports Indicating the Transition

    While HMD Global has not officially confirmed this move, unofficial information from recipients of the MyApp newsletter, who own Nokia devices, hints at the ongoing shift. Notably, changes on Nokia’s official website, such as the elimination of the "Phone" category, signify this evolving landscape. Users seeking Nokia phones must now navigate to a specific link provided on the website.

    Brand Evolution at HMD Global

    Alongside consolidating Nokia’s range on its online platform, HMD Global is said to be focusing on its own brand evolution. This indicates a conscious effort to distance itself from the Nokia brand. Through the removal of the "Phone" section on Nokia’s website, HMD Global is emphasizing its unique brand identity and positioning in the market.

    Implications for Consumers

    The centralization of all Nokia phones and tablets on HMD Global’s website benefits consumers by offering a unified platform for browsing and purchasing these devices. This streamlined approach simplifies the purchase process and provides a dedicated hub for Nokia products. By optimizing its online presence, HMD Global aims to enrich the overall consumer journey and solidify its standing in the competitive smartphone industry.

    Final Thoughts

    HMD Global’s choice to exclusively feature Nokia devices on its platform signifies a strategic realignment in Nokia’s business strategy and brand representation. Although not officially confirmed, insights from Nokia device users suggest that this transition is unfolding. Through its brand refinement and detachment from the Nokia label, HMD Global seeks to carve a distinctive niche in the market. The accessibility of Nokia products on the HMD Global website now offers consumers a straightforward experience, streamlining the purchasing process and elevating overall consumer satisfaction.

  • Newly Unveiled Smartphones by HMD Global Found in IMEI Records

    Newly Unveiled Smartphones by HMD Global Found in IMEI Records

    New Nokia Smartphones by HMD Global Planned for 2024

    HMD Global, known for manufacturing Nokia smartphones, is gearing up to unveil fresh additions to its smartphone lineup in 2024. This revelation initially came from HMD Global’s CEO Jean-Francois Baril back in September.

    Outlook on Upcoming HMD Smartphone Models

    Recent reports shed light on the imminent HMD smartphone releases. As detailed in a GSMChina piece, two new smartphones from HMD Global are presently in the midst of internal evaluations and have been registered in the GSMA IMEI database. These devices are identified by the model numbers N159V and TA-1585.

    It is speculated that the TA-1585 model could potentially be a revamped Nokia smartphone set for a relaunch under the HMD banner. Nevertheless, the full technical specifications remain shrouded in secrecy.

    Debut and Official Information

    HMD Global has refrained from making any official pronouncements about their upcoming smartphone models. Nonetheless, Ravi Kunwar, the Vice President for India and APAC at HMD, asserts that the new lineup is slated to make its grand entrance in the first half of 2024, with a primary focus on the Indian market.

    The unveiling of the new HMD-branded smartphones is still a mystery as to whether the current test models will hit the market first. Expectations are high for more revelations regarding the forthcoming HMD smartphones in the coming weeks.