Tag: FUJIFILM

  • Fujifilm X-S20 Replacement: Early Signs of a New Compact Hybrid Camera

    Fujifilm X-S20 Replacement: Early Signs of a New Compact Hybrid Camera

    Key Takeaways

    1. Fujifilm is expected to release the X-S30, following the discontinuation of the X-S20.
    2. The X-S20 features high-end specifications, including 5-axis in-body stabilization and 6.2K video capabilities, priced at $1,399.
    3. There is no confirmed release date for the X-S30, but it is actively in development.
    4. Speculation suggests the X-S30 may include the new 40 MP X-Trans CMOS 5 sensor or an upgraded version of the existing 24 MP sensor.
    5. The Fujifilm community is also anticipating the release of another compact model, the X-Half, in the near future.


    It appears that Fujifilm is gearing up to unveil the next version of the X-S20, which made waves in the company’s lineup nearly two years ago. According to reports from the Japanese outlet, Digital Camera Life, it seems that Fujifilm has halted production of the X-S20 in Japan. Typically, when Fujifilm discontinues a camera model, it’s a sign that a new version is on the horizon. For example, they stopped producing the X100V just a month before the X100VI was announced earlier this year.

    Future Release Timeline

    While we don’t have a clear timeline for when the X-S30 might be launched, it certainly suggests that Fujifilm is actively developing a replacement for the hybrid video camera. Currently, the latest buzz in the Fujifilm community revolves around another compact model, the X-Half, which is expected to debut in the coming months.

    Features of the X-S20

    The Fujifilm X-S20 is loaded with high-end features, all at an accessible price point (currently priced at $1,399 with a 15–45 mm kit lens). It boasts 5-axis in-body image stabilization, a stylish retro design, 6.2 K open-gate video capabilities, and the latest X-Processor 5, complete with advanced autofocus functions.

    Speculations on the X-S30

    At this point, there are no specific details on what the X-S30 might offer or when it will be available. However, based on Fujifilm’s usual approach, it wouldn’t be surprising to see an upgrade featuring the new 40 MP X-Trans CMOS 5 sensor that is also used in the Fujifilm X-T5, X-T50, and X100VI. Considering the video-focused aspects of the X-S20, Fujifilm might either introduce an updated version of the 24 MP sensor or stick with the older X-Trans CMOS 4, possibly integrating new features or enhancements, much like what they did with the X-T30 II.

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  • Affordable Fujifilm Half-Frame Camera Teased as X100 VI Alternative

    Affordable Fujifilm Half-Frame Camera Teased as X100 VI Alternative

    Key Takeaways

    1. Fujifilm’s new camera is teased with the slogan “Half the Size, Twice the Story,” indicating a compact design.
    2. The camera will feature a unique pill-shaped screen on the back, suggesting film simulation options.
    3. It is expected to be a half-frame camera measuring approximately 4.2 x 2.5 inches, with a 1-inch sensor and f/2.4 aperture lens.
    4. Additional features may include an optical viewfinder, built-in flash, accessory shoe, autofocus, and auto exposure.
    5. The exact pricing and release date for the camera have not yet been announced.


    Fujifilm has shared a teaser video for a new camera which they will advertise with the catchy phrase “Half the Size, Twice the Story.” The brief video showcases the camera’s outline and indicates that Fujifilm has chosen to include a viewfinder, a dial located under the shutter button, and places for attaching a camera strap.

    Unique Design Features

    One of the most distinct aspects of the design is the pill-shaped screen on the back, which displays the Fujifilm Provia logo. This strongly suggests that the camera will feature film simulation options. Additionally, the size of the eyelets in relation to the body hints that this camera will be much smaller than the Fujifilm X100 VI.

    Detailed Specifications

    A detailed leak has provided numerous insights regarding this new camera. It is said to be a half-frame camera that measures approximately 4.2 x 2.5 inches. Rumors suggest that Fujifilm will incorporate a 1-inch sensor along with an f/2.4 aperture lens, giving it a feel similar to today’s premium smartphones instead of being just another high-end compact camera. However, this design should make the camera fairly compact and budget-friendly.

    Additional Features

    Fujifilm is also likely to include an optical viewfinder, built-in flash, and an accessory shoe. The camera is expected to support autofocus and auto exposure, with a top dial providing easy access to exposure compensation. It might even be capable of recording portrait photos as its default setting and will have a suitable portrait display on the back. Nevertheless, the exact pricing and release date for Fujifilm’s new half-frame camera remain uncertain.

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  • Fujifilm’s Next Compact Camera: Small Size, Unique 1-Inch Sensor, EVF Tips

    Fujifilm’s Next Compact Camera: Small Size, Unique 1-Inch Sensor, EVF Tips

    Key Takeaways

    1. Fujifilm is developing a new half-frame camera, confirmed by an FCC filing.
    2. The camera features a vertical LCD screen and a unique vertical half-frame sensor layout.
    3. Its size is approximately 105.8 × 64.3 mm, making it smaller than the Fujifilm X-M5.
    4. The camera is likely to have a fixed lens, appealing to travel photographers and social media users.
    5. The design may include an accessory shoe, potentially offering more versatility for accessories.


    Fujifilm has been the subject of rumors regarding a half-frame camera for quite some time, and as we noted earlier this year, there hasn’t been much solid proof until now. Recently, an FCC filing for the upcoming compact camera has surfaced, providing clearer insights into what we can anticipate when it finally debuts.

    Confirmation of New Camera

    According to Fuji Rumors, the FCC filing confirms the development of a new Fujifilm half-frame camera and reveals various design details, features, and dimensions of the camera. One of the most striking features shown in the sketches is a vertical LCD screen located on the back, suggesting that the sensor will also adopt a vertical half-frame layout.

    Impressive Size and Dimensions

    Another significant detail is its size, measuring in at 105.8 × 64.3 mm. Although the depth wasn’t specified in the documents, the provided measurements indicate that this half-frame camera is about 6 mm narrower and 1.7 mm shorter than the compact Fujifilm X-M5, which currently retails for $822.59 on Amazon. Even more exciting, the sketches hint that the half-frame camera could include an EVF, a feature the X-M5 lacks to save on cost and space.

    Potential Features for Photographers

    Though not officially confirmed, it is likely that this unique half-frame compact camera will feature a fixed lens, making it an intriguing choice for travel photography and beginner social media content creation—serving as a compact yet powerful alternative to smartphones. The vertical sensor orientation seems perfect for this purpose, and rotating the camera 90° could transform it into a sort of digital XPan substitute. Additionally, the sketches from the FCC filing suggest that this new Fujifilm camera might come equipped with an accessory shoe. While a hot shoe would be logical, cold shoes have increasingly become a staple in budget cameras, so this wouldn’t be a surprising feature.

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  • Fujifilm Launches Instax Mini 41 Instant Camera for Instant Fun

    Fujifilm Launches Instax Mini 41 Instant Camera for Instant Fun

    Key Takeaways

    1. The Fujifilm Instax mini 41 is an instant camera that develops photos in 90 seconds, eliminating the need for lab development.
    2. It captures images in portrait mode by default and uses mini film cartridges that hold 10 sheets each.
    3. The photo size is 62 x 46 mm, with each sheet measuring 86 x 54 mm.
    4. Features include auto-focus, auto-flash, a close-up mode switch, and a selfie mirror for easy framing.
    5. The Instax mini 41 will be available for purchase in Japan on April 17 and in America by the end of April, with pricing details still pending.


    Fujifilm has revealed its newest instant camera, the Instax mini 41. This camera uses instant film that develops right before your eyes in just 90 seconds, removing the need for sending film to a lab for development. Customers can start buying the Fujifilm Instax mini 41 on April 17 in Japan and it will be available in America by the end of April.

    Camera Features

    The Instax mini 41 captures pictures in portrait mode by default. It uses mini film cartridges, each holding 10 sheets. These instant photos have all the necessary chemicals in the film layers to develop images in 90 seconds, which means no more trips to the photo lab. The mini film has a photo size of 62 x 46 mm (2.44 x 1.81 in.) within a sheet that measures 86 x 54 mm (3.39 x 2.13 in.).

    Easy to Use

    This instant camera is equipped with both auto-focus and auto-flash, making it easier to take pictures in various lighting conditions. The mini 41 features a close-up mode switch that helps to avoid parallax errors when looking through the optical viewfinder at nearby objects for better framing. Plus, there’s a small selfie mirror next to the lens so everyone can make sure they fit into the shot.

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  • Fujifilm GFX100RF: Leaf Shutter to Stay in Compact Cameras

    Fujifilm GFX100RF: Leaf Shutter to Stay in Compact Cameras

    Key Takeaways

    1. Fujifilm has launched the GFX100RF, a fixed-lens rangefinder-style camera with a medium format sensor and high resolution.
    2. The camera features a leaf shutter, a notable attribute borrowed from the X100VI model.
    3. Fujifilm is exploring the possibility of developing a standalone GFX lens with a leaf shutter but faces significant technical challenges.
    4. Concerns over the size, durability, and noise of medium format leaf shutter lenses have led Fujifilm to refrain from creating them.
    5. Currently, Fujifilm offers the H Mount Adaptor G to use Hasselblad’s leaf shutter lenses with the GF mount for studio photographers.


    Fujifilm has recently introduced the GFX100RF, a unique fixed-lens rangefinder-style camera that features a medium format sensor with impressive resolution. One of the standout attributes it took from its X100VI sibling is the leaf shutter, which is also found in models like the Ricoh, currently priced at $996.95 on Amazon.

    Future Possibilities

    With the inclusion of the leaf shutter in a GFX camera, it raises questions about whether Fujifilm might develop a standalone GFX lens utilizing this technology and its benefits in the future. As reported by PetaPixel, Fujifilm’s Product Planning Manager, Makoto Oishi, mentioned that technical challenges hinder the creation of a leaf shutter GF lens.

    Technical Challenges

    “Sadly, from an optical and distance perspective, it would be quite challenging,” he mentioned. Oishi explained that the company has long contemplated the idea of leaf shutter lenses for the GFX series but has decided against it due to concerns over size and durability.

    “Even when we first started the GFX system, leaf shutter was a topic of conversation. However, medium format leaf shutter lenses tend to be massive and heavy, plus they can be quite noisy and delicate.”

    Current Offerings

    Fujifilm has stated that, for now at least, they are not prepared to compromise in order to produce a standalone GF lens with a leaf shutter. Instead, the company has chosen to provide the Fujifilm H Mount Adaptor G, which allows Hasselblad’s leaf shutter lenses to be used with the GF mount. This is aimed at studio photographers looking for the benefits of high flash sync speeds and low-vibration operation offered by leaf shutter lenses.

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  • Fujifilm X100 VI Sales Surpass X100 V, Production to Boost

    Fujifilm X100 VI Sales Surpass X100 V, Production to Boost

    Key Takeaways

    1. The Fujifilm X100 VI remains difficult to find even after a year since its release, with many retailers still showing it as out of stock.
    2. Fujifilm has significantly increased production, more than doubling output to over 15,000 units per month, but is nearing manufacturing capacity limits.
    3. The X100 VI has achieved remarkable sales, surpassing total sales of all previous X100 models in the last four years within its first year.
    4. High demand led to long wait times for customers, with some waiting up to ten months for their orders after launch.
    5. Fujifilm advises against buying the camera from sellers with inflated prices and encourages buyers to wait for official stock.


    The Fujifilm X100 VI is still hard to find, even after being out for more than a year. Although some stores may occasionally have it, many big online retailers often still show it as out of stock. In a recent talk with PetaPixel, Fujifilm indicated that this situation is set to improve soon.

    Increased Production Efforts

    Fujifilm reports that production levels have more than doubled since the last version of the camera. At its launch, the company was already producing over 15,000 units a month and has ramped up those numbers in the following months. However, despite their efforts to increase output, they are nearing the limit of their manufacturing capacity, which makes it hard to increase production again. This is partly due to challenges in mass-producing certain components, like the top plate.

    Sales Success and Demand

    The company revealed that they sold more units of the X100 VI in its first year than all previous X100 models combined in the last four years. On the day of launch alone, Fujifilm received so many orders that some customers who ordered on day one ended up waiting as long as ten months for their camera to be delivered.

    Fujifilm is now getting closer to satisfying the demand for the X100 VI and is working to fulfill all pending orders. They advise buyers against purchasing the camera from sellers who are charging inflated prices and instead suggest waiting a bit longer. For further details about the Fujifilm X100 VI, interested individuals can check its official product page.

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  • Fujifilm ZUH6000: First 4K Projector in Z-Series with Rotatable Lens

    Fujifilm ZUH6000: First 4K Projector in Z-Series with Rotatable Lens

    The Fujifilm Projector ZUH6000 is now revealed as the newest addition to the Z-series. This model is specifically created for commercial spaces like museums and art galleries. It will come in both black and white options and is noted for its lightweight design, weighing in at 17.5 kg (~38.6 lbs), with compact dimensions of 486 x 496 x 175 mm (~19.1 x 19.5 x 6.9 inches).

    Innovative Lens Design

    Like previous models, the FP-ZUH6000 features a unique two-axial rotatable lens, which allows for projection in various directions. Fujifilm touts this innovation as an industry first, with the lens capable of being tilted 90° and rotated a full 360°. Additional highlights include an impressive lens shift capability of 82% vertically and 35% horizontally, along with a 1.1x optical zoom.

    Enhanced Image Quality

    This projector is the first in the series to support 4K resolution (3,840 x 2,160 px) images. It is designed as an ultra-short throw projector, enabling larger image displays from closer distances. The DLP technology used in this model provides up to 6,000 lumens of brightness, comparable to the earlier Z6000 model. However, Fujifilm hasn’t specified if this brightness meets any industry standards like ISO or ANSI lumens. In addition, the new model boasts 1.5 times better color reproduction than the Z6000.

    Release Information

    The Fujifilm Projector FP-ZUH6000 is expected to be launched this summer. Specific details such as the precise release date, pricing, and the countries where it will be available are still pending. Nonetheless, it will be showcased at the Integrated Systems Europe 2025 event in Barcelona, Spain, from February 4th to 7th.

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  • Fujifilm Instax Wide Evo: Stylish Instant Camera with Ultra-Wide Lens

    Fujifilm Instax Wide Evo: Stylish Instant Camera with Ultra-Wide Lens

    Fujifilm has introduced a new member to the Instax lineup that grabs attention with its eye-catching blend of retro and modern design. The camera features a black textured exterior paired with matte grey details, which leans more towards a functional and contemporary vibe rather than a playful retro feel. Nevertheless, elements like the knurled knobs, the lens ring, and the unique ‘film-crank’ style handle add that classic analog charm. It’s clear that Fujifilm is aiming for a more professional appearance with this model, stepping closer to the X Series aesthetic.

    Camera Features and Functionality

    The Instax Wide Evo, similar to its sibling the Instax Mini Evo (currently priced at $199 on Amazon), serves as a hybrid instant camera. This means users have the ability to edit and preview their photos on a 3.5-inch rear LCD screen prior to printing, as well as print directly from their smartphone’s gallery. However, instead of utilizing the Instax Mini instant film (which has an image size of 46 x 62 mm), this camera employs the larger Instax Wide film (99 x 62 mm image size). This change allows for broader images, making it perfect for capturing landscapes or group photos.

    Innovative Lens and Effects

    Taking its ‘Wide’ designation seriously, the Instax Wide Evo boasts a 15.67 mm ultra-wide lens—the widest in the Instax range to date. A switch on the front activates the Wide-Angle Mode, but upon delving into the specifications, it becomes evident that this mode does not alter the focal length; rather, it applies a digital crop factor when the Wide-Angle Mode is off. Fujifilm has really leaned into providing a variety of filters and effects with this camera. The Instax Mini Evo previously showcased ten Film Effects (color filters) and ten Lens Effects (which introduce lens distortions), but this new model adds a degree control feature that allows users to adjust the intensity of these effects. Additionally, there are five new Film Styles featuring elements like date/time stamps and film-strip sprocket holes.

    Unique Printing Mechanism

    Adding to its quirky charm, Fujifilm incorporates what they term a Print-Crank. This mechanism resembles a vintage film-rewind crank from traditional cameras, but it serves to initiate the printing of the chosen image. While it may seem a bit gimmicky, it certainly fulfills its purpose while maintaining an appealing design. It’s a more clever retro touch compared to the Leica M10-D’s faux film-advance lever, which simply acts as a thumb rest.

    Standard features include a built-in flash and a small selfie mirror on the front. Images are saved on a microSD card, and a new Instax Wide Evo mobile app allows users to transfer images, take photos remotely, adjust settings, and print images captured on their smartphones. It would be great if Fujifilm could consolidate all their Instax cameras and printers under one app, rather than having multiple dedicated ones.

    Accessories and Pricing

    Alongside the camera, Fujifilm has also released a vintage-style faux leather case for the Instax Wide Evo, which allows users to remove the top part for easy access while using the camera. The Instax Wide Evo is set to launch in the U.S. and Canada this February, retailing for $349 USD or $480 CAD. The package includes a carrying strap and a lens cap. For those interested in wide-format film but looking for a simpler, more traditional shooting experience, the Instax Wide 400 (currently priced at $149 on Amazon) is a great option that doesn’t require the wait or additional cost associated with the hybrid features of the Wide Evo.

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  • Fujifilm X-Pro5 Rumored Launch Date Set for After 2025

    Fujifilm X-Pro5 Rumored Launch Date Set for After 2025

    It’s looking like Fujifilm might be wavering about the future of its X-Pro camera series. At first, it appeared that these compact interchangeable lens cameras would be completely discontinued. However, various leaks and chatter suggested a potential launch in late 2024.

    Recent Developments

    Now, the latest buzz from Fuji Rumors indicates that the successor to the X-Pro3, often called the X-Pro5 (though the name X-Pro4 might also be possible), won’t see the light of day in 2024 or 2025. This doesn’t necessarily mean the end for the X-Pro series, but considering Fujifilm’s renewed focus on the mid-range and upper-mid-range cameras, like the X-T50 and the recently revealed X-M5 (currently priced at $799.95 on Amazon), it wouldn’t be shocking if it was indeed cancelled.

    Previously, Fujifilm hinted that the X-Pro series was still viable, yet they haven’t disclosed a timeline for its release. Recently, Fuji Rumors also suggested that the X-Pro cameras could be divided into two distinct series. There’s talk of a rumored digital X-Pan camera that might emerge as a side project of the pro-sumer X-Pro series.

    Market Standing

    It’s somewhat known that the X-Pro cameras have never really been the top sellers among Fujifilm’s X-Mount offerings, mainly due to their specialized nature. They typically provide similar capabilities and core technology as other X-Mount models, but they come with a unique design and a much higher price tag. The reputation of the X-Pro series has also suffered from feedback regarding scroll wheels and screens that seem to fail prematurely.

    On a brighter note, the more budget-friendly X-E5 appears to be on schedule for a summer 2025 release, aligning well with Fujifilm’s shift towards a mass-market approach. The X-E5 is anticipated to introduce notable upgrades over the X-E4, including in-body image stabilization (IBIS) and a higher resolution sensor.

    Conclusion

    In summary, while the future of the X-Pro line is uncertain, there are still exciting developments on the horizon for Fujifilm’s X-Mount system. The potential for new models could spark renewed interest among both enthusiasts and casual shooters alike.

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  • Fujifilm Rumors: Full-Frame, Micro Four Thirds, or 1-Inch Sensor?

    Fujifilm Rumors: Full-Frame, Micro Four Thirds, or 1-Inch Sensor?

    When it was announced that Fujifilm is creating a new camera sensor for its future camera range, there was speculation that it could be an X-Trans-based GFX sensor intended for a fixed lens medium-format camera. However, a recent update from Fuji Rumors has clarified this uncertainty.

    New Sensor Size Speculation

    The latest information from a reliable Fujifilm insider suggests that the new sensor will be of a “sensor size never used by Fujifilm so far.” This has sparked fresh discussions among fans about the possibility of a full-frame Fujifilm camera. It’s important to note that in a 2018 interview with DPReview, Fujifilm firmly stated its intention to avoid entering the full-frame market.

    In that interview, a Fujifilm representative said, “No, never. Because we don’t have that legacy – luckily or unluckily. We don’t see any point in Fujifilm entering that market, particularly since we have good APS-C and medium format systems. If we entered full-frame [our systems] would just start cannibalizing each other. We’re happy to stay with two completely independent systems.”

    Limited Future Options

    Unless Fujifilm has changed its strategy, which appears unlikely since the company continues to prioritize the APS-C segment, the options for future Fujifilm cameras seem limited. The most logical and popular predictions suggest that the new format could be Micro Four Thirds or a 1-inch sensor. While both possibilities exist, a 1-inch sensor seems to be the more sensible choice.

    Fujifilm has justified its avoidance of the full-frame market by expressing a desire to protect its existing medium-format GFX series, and a Micro Four Thirds camera could similarly affect the APS-C lineup. The difference in surface area between a full-frame sensor and a GFX sensor is not vastly different from that between Micro Four Thirds and APS-C.

    Production Cost Considerations

    Moreover, while a Micro Four Thirds sensor could potentially reduce body size and lower production and retail costs, a 1-inch sensor would offer more significant advantages in terms of size and production expenses, making it a more likely option. Additionally, it would be distinct enough from the X-T and upcoming X-M series, minimizing the risk of competing with those models.

    It appears improbable that Fujifilm is developing anything smaller than the 1-inch sensors typically found in models like the Canon PowerShot G7X series and the Sony RX100VII (currently priced at $1,298 on Amazon). However, there is a possibility that Fujifilm could be exploring a more unique sensor, as Fuji Rumors has hinted in its report.