Key Takeaways
1. Atari is launching themed hotels, starting with the first in Phoenix, Arizona, as part of a new hospitality venture.
2. The hotel will feature a Cyberpunk atmosphere, high-tech accommodations, and amenities for gamers, including esports spaces and a concert venue.
3. Atari is using a crowdfunding-style campaign to finance the hotel, with investments starting at $500, making it accessible for gamers and novice investors.
4. The project aims to raise $35 million to $40 million for the Arizona location, with a total budget of $124 million; construction is set to begin in 2026.
5. Investors can earn benefits like loyalty programs, exclusive merchandise, and access to VIP events, encouraging community involvement in the hotel’s development.
After reviving the home gaming scene in 1972, Atari is surprising everyone with a bold new plan. The company is set to open a series of themed hotels. They have taken years to develop, postpone, and redesign their Atari hotels.
Innovative Funding Approach
To kick things off, Atari has introduced a crowdfunding-style campaign aimed at financing its first hotel, which is planned for Phoenix, Arizona. The company is calling out to gamers and investors from around the globe to join what they are terming the future of hospitality.
Unique Hotel Concept
Intersection Development is in charge of the Atari hotel project. Atari is claiming this will be the first gaming hotel in the Western hemisphere, filled with bright neon lights and state-of-the-art technology, creating a Cyberpunk atmosphere for guests.
According to Atari, the hotel will offer high-tech accommodations, tailor-made suites for content creators, restaurants, bars, shopping areas, a sportsbook, a concert venue that can seat over 2,000 guests, and an expansive space for esports competitions.
Opportunities for Investors
Jordan Taylor from Intersection Partner stated, “Atari Hotels was conceived with the belief that hospitality can be as engaging as gaming itself. Our Reg A funding and community ownership concept embodies that vision, offering gamers, pop culture enthusiasts, Phoenix residents, and investors a unique chance to influence the first immersive gaming hotel in the Western Hemisphere.”
Investments in the Atari hotel start at a low $500, making it within reach for gamers and novice investors alike. Higher investment tiers come with benefits like a loyalty program, virtual Q&A sessions with developers, VIP events, exclusive merchandise, and access to pre-sale tickets.
Funding Progress and Future Plans
Atari aims to gather between $35 million and $40 million for the Arizona hotel chain, which is estimated to cover almost an acre of land. They’ve already raised $14 million and finalized their land acquisition. However, they still need to reach their total project budget of $124 million.
Construction for the Atari Hotel is anticipated to kick off in 2026, with an opening date aimed for late 2028. If both gamers and investors contribute $500 each, it will take thousands of backers to achieve Atari’s crowdfunding target. Still, it’s feasible that some individuals might invest over $50,000 for exclusive perks.
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