Tag: 360-degree camera

  • Ricoh Launches Ricoh360 Theta A1 360-Degree Camera

    Ricoh Launches Ricoh360 Theta A1 360-Degree Camera

    Key Takeaways

    1. Ricoh has shifted its focus from consumer to business users with the launch of the Theta A1, a 360-degree camera.
    2. The Theta A1 features a user-friendly design that allows for one-button photo capture and instant uploads to the Ricoh360 Cloud.
    3. The camera includes automatic image noise reduction and is built for low-light conditions, with a metal tripod socket.
    4. The Theta A1 is durable, capable of withstanding temperatures up to 40 °C and has an IP64 rating for dust and splash resistance.
    5. Sales for the Theta A1 will begin in August 2025, with other Theta models available for purchase in the meantime.


    Ricoh has unveiled the Ricoh360 Theta A1, a 360-degree camera tailored for business users.

    The brand has been in the 360-degree camera market since the introduction of the Theta M15 back in 2013. Initially aimed at consumers, these cameras allowed users to take photos capturing the entire surroundings in a single shot. However, due to lukewarm consumer enthusiasm for 360-degree photography and videography, Ricoh has decided to pivot its focus toward business clientele.

    Features and Design

    The Theta A1 comes as a complete package for businesses, bundling the camera, software, and support. This sleek metallic gray camera is user-friendly; a single button press captures an image and instantly uploads it to the Ricoh360 Cloud for sharing with specific users. Notably, the upload process continues even when the camera is in sleep mode, resolving any potential hiccups in the transfer.

    Performance and Durability

    Equipped with automatic image noise reduction, the A1 also includes a metal tripod socket making it suitable for low-light conditions, whether indoors or during nighttime. The camera is built to withstand high temperatures of up to 40 °C and has an IP64 rating, meaning it is resistant to dust and splashes. However, additional specifications have yet to be disclosed.

    Availability

    Sales for the Theta A1 are anticipated to kick off in August 2025. For those who can’t wait, alternative Theta models are available for purchase on Ricoh’s website or through their Amazon store.

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  • GoPro Max 2025: New 360-Degree Action Camera Priced at $349

    GoPro Max 2025: New 360-Degree Action Camera Priced at $349

    Key Takeaways

    1. GoPro has launched the Max (2025) 360-degree action camera, five years after the original model.
    2. The Max (2025) features a 22.5% larger battery (1,960 mAh) compared to the original Max (1,600 mAh).
    3. The new model includes a 1/4-inch thread for compatibility with standard gimbals, selfie sticks, and tripods.
    4. Exciting software features include AI object tracking and ‘CameraFX’ for dynamic movements.
    5. The Max (2025) is priced lower at $349, compared to the original Max’s launch price of $499.99.


    GoPro has at last refreshed its 360-degree action camera, more than five years after the first version came out. To give some context, the Max (2025) is being launched about five months after GoPro released the Hero and Hero 13 Black (currently priced at $388.95 on Amazon). While the Hero and Hero 13 Black received quite a bit of attention, the Max (2025) was announced alongside a range of new editing tools designed for 360-degree footage in the Quick app.

    Hardware Improvements

    It seems that the absence of a standalone release might hint at the differences between the Max (2025) and its earlier model. As per GoPro, the new version comes with a battery that’s 22.5% larger, boasting a capacity of 1,960 mAh, compared to the 1,600 mAh found in the original Max. Additionally, the Max (2025) now includes a 1/4-inch thread, enabling compatibility with standard gimbals, selfie sticks, and tripods.

    Software Features

    From what can be seen, those appear to be the main hardware enhancements. GoPro has also introduced some exciting software features such as AI object tracking and ‘CameraFX’, which they explain can perform backflips, barrel rolls, and other ‘dynamic movements’ instantaneously. Furthermore, the new GoPro Max starts at a lower price point. For comparison, the original Max was priced at $499.99 when it first launched. In contrast, the Max (2025) is now available for order at a price of $349.

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  • Insta360 X4 BMW Motorrad 8K Sports Camera Launch Announcement

    Insta360 X4 BMW Motorrad 8K Sports Camera Launch Announcement

    Insta360 has just introduced a special limited edition of its 360-degree action camera, called the Insta360 X4, in partnership with BMW Motorrad. This exclusive model comes packed with fantastic features and is designed for creating engaging content, complete with BMW Motorrad branding on the back.

    Features of the Insta360 X4 BMW Motorrad Edition

    The Insta360 X4 Motorrad edition has similar specifications to the standard version. It features a 2.5-inch touchscreen and offers gesture and voice control for hands-free use. The camera’s 72MP 360-degree lens allows it to record impressive 8K videos at 30fps and 5.7K videos at 60fps. For those who love slow-motion footage, it can also capture 4K at 100fps, 5.7K at 120fps, and 3K at 240fps. Additionally, it can shoot 4K ultra-wide-angle videos at 30fps with a 170-degree field of view and 11K time-lapse videos.

    Advanced Functionalities

    This camera is loaded with high-tech features such as an invisible selfie stick, 360-degree active HDR, Me Mode, Flow State stabilization, wind noise reduction, and a 360-degree horizon lock. AI-driven editing tools significantly improve the editing experience after shooting.

    Pricing and Availability

    The Insta360 X4 BMW Motorrad limited edition has a price tag of 3,649 yuan (about $513). It remains unclear if there are plans to sell this special edition in markets outside of China. Meanwhile, the standard Insta360 X4 model can be found globally, retailing for around $500 on Amazon.


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  • Introducing Insta360 X4: 8K Recording, AI Features & More

    Introducing Insta360 X4: 8K Recording, AI Features & More

    Insta360 recently introduced their latest 360-degree camera – the Insta360 X4 – following up their previous offering (Insta360 X3). Packed with features to meet outdoor enthusiast and thrill seeker demands, this device stands up against offerings such as GoPro and DJI Osmo cameras.

    Upgrades And Features Of An Insta360 X4: Upgrade Options And Key Feature Descriptions

    The Insta360 X4 features an eye-catching design resembling that of a feature phone, with its tall aspect ratio and removable lens guards for additional scratch protection. Although its standard version includes these guards as standard features, a premium variant – featuring improved durability, scratch resistance, image quality preservation as well as waterproofness up to 10 meters that is extendable up to 50 meters via its invisible dive case – offers even further coverage against potential water-damage.

    Advanced Functionality

    Equipped with a 2.5-inch Gorilla Glass touchscreen display, the Insta360 X4 supports gesture control for hands-free operation by simple signs, as well as voice control 2.0 that enables users to execute actions through vocal command.

    High-Resolution Performance

    At its core, Insta360 X4 utilizes a 72MP lens system and supports 8K 30fps video recording along with 5.7K 60fps support for 360 degree footage recording at 60 frames per second and 100 fps recording resolution for slow-mo videography; resolution options peaking at 4K 100 fps can also be chosen when shooting slow-motion footage (3K 120 fps and 3K 240fps can also be selected. There’s even ultra wide angle support of 170-degree field of view in 4K 30fps mode along with 11K resolution timelapse videos!

    Additional Features and Prices

    The Insta360 X4 provides various features including an invisible selfie stick, 360deg active HDR photography capabilities, Me Mode for personalized focus settings, flow state stabilization, wind noise reduction, 360-degree horizon lock capability and AI editing abilities. Furthermore, its upgraded 2,290mAh battery unit ensures powering this device to ensure all these capabilities work as promised!

    The Insta360 X4 can now be purchased for $500 in the US and $560 in Europe through both Insta360’s official storefront and Amazon.