Google Maps Testing New AI-Powered Feature for Place Discovery
Google Maps is currently testing a new feature that utilizes generative AI to help users discover places based on their specific needs. However, this feature is currently only accessible to a select group of "Local Guides" in the United States.
Personalized Recommendations Based on Natural Language
This exclusive group of users can now experience the power of AI-powered place discovery, tailored to their specific preferences and expressed in everyday language. The feature allows users to express their requirements using natural language in the Google Maps app. For example, users can search for a motel for tonight that caters to their dietary restrictions.
How the Feature Works
Google's AI analyzes its extensive database of locations and provides personalized recommendations complete with photos, ratings, and reviews. Users can further refine their search by asking follow-up questions without having to rephrase their initial query. The system is designed to accommodate a wide range of needs, no matter how specific or broad they may be.
An Example in Action
To demonstrate the capabilities of this feature, Google shared an example of searching for thrift stores in San Francisco. Users can simply inquire about "places with a vintage vibe in SF" and receive neatly categorized results. These categories include clothing stores, vinyl shops, and flea markets, complete with photo carousels and review summaries.
Closed Beta Program for Feedback
Google emphasizes that this feature is currently part of a closed beta program, with the intention of gathering feedback from Local Guides. This feedback will be invaluable in shaping the feature and ensuring it effectively meets user needs.
Future Implications
Although the availability of this feature is currently limited, the integration of generative AI into Google Maps has the potential to greatly enhance the experience of new travelers in unfamiliar cities and countries. Once refined and made available to a broader audience, this feature could revolutionize the way users explore their surroundings and discover hidden gems.
Pricing and Availability
As of now, the AI-powered place discovery feature is only accessible to a select group of "Local Guides" in the United States. Google has not announced a specific timeline for when this feature will be available to a wider audience.
