Amazon Launches Alexa+ with Generative AI for Prime Members Free

Key Takeaways

1. Alexa+ is a new generative AI assistant compatible with over 600 million Alexa devices, capable of fluid conversations and autonomous task execution.

2. It operates through specialized “experts” for managing smart home gadgets, making reservations, streaming music, ordering groceries, and monitoring home security.

3. Alexa+ can autonomously browse the internet to find service providers and complete tasks without user involvement.

4. The assistant personalizes suggestions based on user preferences and allows users to upload files for summarization, all while ensuring privacy through the Alexa Privacy dashboard.

5. Alexa+ is priced at $19.99 per month, free for Prime members, with a gradual rollout starting for Echo Show owners and early access available at amazon.com/newalexa.

Amazon has introduced Alexa+, a new generative AI helper that is compatible with more than 600 million current Alexa devices. This assistant engages in conversations in a fluid manner and can carry out tasks on its own.

Functionality of Alexa+

Alexa+ operates through “experts,” which are specialized systems designed to perform certain tasks. This allows Alexa+ to manage smart home gadgets, book reservations, stream music from various services, order groceries, and keep an eye on home security.

Autonomous Navigation

The assistant is capable of browsing the internet without needing user involvement to finish tasks. It can find service providers, make necessary arrangements, and report back to users autonomously.

Personalized Suggestions

Alexa+ gathers information about user preferences based on previous purchases and lets users input data like dietary limits or favorite recipes. This information is used to make tailored suggestions.

The service is available on Echo devices, a new mobile application, and at Alexa.com. Conversations are seamlessly continued across devices while keeping context intact.

Users have the option to upload files, emails, images, and messages for Alexa+ to summarize or utilize. Amazon has designed the system with privacy safeguards, and users can manage their settings through the Alexa Privacy dashboard.

Pricing and Availability

The subscription for Alexa+ is $19.99 per month, but Prime members can access it for free along with other benefits like delivery and entertainment services. The rollout in the US starts with early access for Echo Show owners, with a gradual expansion planned. Interested users can request early access at amazon.com/newalexa.

In other updates, Amazon will be closing its Appstore for Android devices on August 20, 2025, and no new app submissions will be accepted. Following the closure, users will lose access, leaving Google Play as the main app store. However, the Appstore will still be available on Fire TV and Fire Tablets, where Amazon observes the highest level of user engagement.

Source:
Link