Hisense has proclaimed its “unprecedented” success as the second best-selling TV brand globally for three consecutive years. According to a report from AVC Revo that uses data from 2024, the OEM (Original Equipment Manufacturer) highlights a shipment increase of 11.9% compared to 2023.
Growth in Market Share
This expansion has resulted in a 14.06% share of the worldwide TV market. Hisense is now enjoying the benefits of its investments in sponsoring major sporting events, including UEFA’s EURO 2024 championship, along with its partnership with the famous soccer club Paris St. Germain.
Diverse Sponsorships
In addition, Hisense is a sponsor for the Formula 1 team Infiniti Red Bull and also supports Australia’s National Rugby League. The company takes pride in being the “No.1 brand” for TVs sized 100 inches and above for the second consecutive year. However, it still offers more traditional-sized models like the 75-inch miniLED U9, which are easily available on Amazon.
Upcoming Innovations
Looking ahead to 2025, Hisense plans to launch “groundbreaking” new models, including the 116-inch TriChroma LED TV that features “revolutionary” (and miniLED-based) RGB Local Dimming technology. There’s also the enormous 136-inch 120Hz microLED 136MX, which was showcased at CES at the beginning of the year. Hisense is set to continue its impressive trajectory in the TV market.
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